Your Questions About Internet Marketing Strategies

Sharon asks…

I have entrusted to take a class on general marketing, What are the techniques of general marketing?

I wish to know about the tricks, techniques, ideas and methods to promot the small scale products in to market?

barry0912 answers:

For a marketing plan to be successful, the mix of Product, Price, Promotion, and Placement must reflect the wants and desires of the consumers in the target market. Trying to convince a market segment to buy something they don’t want is extremely expensive and seldom successful. Marketers depend on marketing research, both formal and informal, to determine what consumers want and what they are willing to pay for. Marketers hope that this process will give them a sustainable competitive advantage. Marketing management is the practical application of this process.

Most companies today have a customer orientation (also called customer focus). This implies that the company focuses its activities and products on customer needs. Generally there are two ways of doing this: the customer-driven approach and the product innovation approach.

In the consumer-driven approach, consumer wants are the drivers of all strategic marketing decisions. No strategy is pursued until it passes the test of consumer research. Every aspect of a market offering, including the nature of the product itself, is driven by the needs of potential consumers. The starting point is always the consumer. The rationale for this approach is that there is no point spending R&D funds developing products that people will not buy. History attests to many products that were commercial failures in spite of being technological breakthroughs.

The next big thing is a concept in marketing that refers to a product or idea that will allow for a high amount of sales for that product and related products. Marketers believe that by finding or creating the next big thing they will spark a cultural revolution that results in this sales increase.

In a product innovation approach, the company pursues product innovation, then tries to develop a market for the product. Product innovation drives the process and marketing research is conducted primarily to ensure that a profitable market segment(s) exists for the innovation. The rationale is that customers may not know what options will be available to them in the future so we should not expect them to tell us what they will buy in the future. It is claimed that if Thomas Edison depended on marketing research he would have produced larger candles rather than inventing light bulbs. Many firms, such as research and development focused companies, successfully focus on product innovation. Many purists doubt whether this is really a form of marketing orientation at all, because of the ex post status of consumer research. Some even question whether it is marketing.

Diffusion of innovations research explores how and why people adopt new products, services and ideas.

A relatively new form of marketing uses the Internet and is called internet marketing or more generally e-marketing, affiliate marketing or online marketing. It typically tries to perfect the segmentation strategy used in traditional marketing. It targets its audience more precisely, and is sometimes called personalized marketing or one-to-one marketing.

Marketing is an ongoing process of planning and executing of the marketing mix (Product, Price, Place, Promotion) of products, services or ideas to create exchange between individuals and organizations.

Marketing tends to be seen as a creative industry, which includes advertising, distribution and selling. It is also concerned with anticipating the customers’ future needs and wants, which are often discovered through market research.

Essentially, marketing is the process of creating or directing an organization to be successful in selling a product or service that people not only desire, but are willing to buy.

Therefore good marketing must be able to create a “proposition” or set of benefits for the end customer that delivers value through products or services.

Its specialist areas include:

advertising and branding
communications
database marketing
direct marketing
event organization
global marketing
international marketing
internet marketing
industrial marketing
market research
public relations
retailing
search engine marketing
marketing strategy
marketing plan
strategic management

James asks…

Has anyone ever found a work at home business on the internet?

I mean one that actually works and pays you? I know there are many out there–but I also know many are scams to get your money. I’d love to find a business I could do from home. The only training I have is nursing and also corrections–hardly internet business material! I’d prefer a legal business also!

barry0912 answers:

Hi,

Nice day to you.

Why not you consider to start your own website and start doing your own Internet Home Business.

This is the best way for you to avoid from scams.

To start a Internet Business for your own is not a hard job as what you think.

I’ll divide my answers into few section. Wish this answers can give you some reveals how to start your own online business and bring you to success.

Answer 1
Do you have any ideas in what kind of products or services you are going to sell for your online business?

My suggestion is, find somethings you are really interesting with it and you can pay fully passion with it. Otherwise you will give up very very soon. Many successful internet millionaires start their online business with their own interest.

Example
-Sport website – they love football, NBA, Formula One, etc.
-Travelling hot spots website – they love travelling.
-Food recipe website – they love cooking.
-Entertainment website – they love music, movies, idols.
-Pets website – they love animals.
-Loves website – they are experts in dating.
And many more.

Start today, think what you are really interesting in?

Answer 2
Make sure the products or services you are going to sell with an existing huge market. Do the market research before you start your business. A business won’t make money even he has a perfect product or service but there are no market require for that product or service.

There are many low cost online softwares can help you to determine whether your business with an existing hungry market or not.

Answer 3
Create a website.There are many online experts can help you to build up a business website just within 1-2 weeks time. You no need to know anything about web design or programming.

Just let them know what kind of business you wish to start up, they will help you to create all the business features and tools on your website and make it looks professional.

Answer 4
Now you have a best product to sell but your business still can not earn money if you don’t have a good marketing strategy. Takes a look at McDonald. McDonald is not selling the best burger in the world, but he own the most franchises all around the world. His successful secret is applying an excellent strategy into his business but not selling the best burger in the world.Get the online supporting team to consult your business step by step to success.

Wish this opinions can help you.

Wishing you success.

P.s : I have to make my explanation in short summarize here. Sorry for any inconvenience caused. If you be willing, you can read my real story and experience in how do I start my own internet home business and use it to earn money for me. Feel free to email me a blank mail with the subject “Real Story”. I will share the story with you. Chriswwy789@yahoo.com

Kindest Regards,
Chris.

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Your Questions About Internet Marketing Degree

David asks…

I would like to study Internet Marketing and Web design?

I would like to do a homestudy course of some sort that offers support and training in this area. I am in Australia don’t know if that matters. Can anyone help?

barry0912 answers:

If I were you, I would call up the local schools in your area (universities etc) and see if they offer marketing courses online. Many schools are going this way and you can often get a degree when you are done.

Secondly you can try schools like the University of Phoenix which puts a ton of courses online for people to study abroad. There are plenty of these “online schools” out there now and many of them do Internet marketing and web design since that course lends itself to the Internet pretty easily.

Just check their references, make sure they are legit, that they have a physical address and give them a call. See how they handle your call, are they professional? See if anyone else has had success with them. Do your research.

Good luck on the marketing course search!

Steven asks…

Internet SEO Marketing Question?

What could be expected as a “normal paid conversion percentage” using clickbank to sell a training program to make money online in the cellular phone industry, purchaser buys training program online for S 49.50 that teaches them how to market a free website that they are given with the training Program.

Out of every 100 visitors from Quality online traffic, how many would convert with a solid offer that is backed wirh a 60 day money-back guarantee – that states if they do not earn at least $1000.00 in the first 60 days – by simply applying what they are taught in the training program they will receive a refund for training program.

How much of a difference would it make regarding “paid conversion percentage” if the offer was $19.95 verses $ 49.50?

barry0912 answers:

There isn’t any set percentage as such. It completely and completely depends on your content, copywriting, landing page, graphics, page rank and a list of other things. But lets say you get almost everything right to some degree, i am talking about from my experience, i get about minimum 1-4 % conversion percentage, out of 100 visitors.

Now let me clarify, getting 100 visitors is no parameter for your internet SEO marketing question. Im talking about 100 “ready to buy” visitors, who have done their research and are completely motivated to find the solution rightaway. As a rule i dont draw people looking just for information. I talk straight to the point and i write articles in and around the buying part of it.

Well, Internet SEO Marketing techniques also depend on the selection of your product you want to promote, the niche, existing competition and the quality of their respective landing pages. So in a way, there is no yardstick, its all upto your SEO and content writing skills.

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Your Questions About Internet Marketing Degree

Carol asks…

What college should I go to, to get a art education degree?

I’m looking for the best universities that offer a good art education degree program.

barry0912 answers:

First, let me know where you are. But if you are willing to study here in the Philippines, I can recommend my school: De La Salle-College of St. Benilde.

Under the School of Design & Arts of this college, you can choose the following degree programs: (source is www.dls-csb.edu.ph)

Bachelor of Arts in Animation (ABANI)

The Animation program strikes a balance between commercial and fine art animation. It is a comprehensive program that focuses on three areas: 2D, 3D and experimental animation, and will train you in developing original Filipino content. It is the first program of its kind in the country.

Bachelor of Arts in Arts Management (ABAM)

The Arts Management program allows you to become proficient in art history, theory, and criticism as well as cultural programming and its resources, while learning design and arts management techniques and technologies.

Bachelor of Arts in Digital Filmmaking (ABDGFILM)

The Digital Filmmaking program combines motion picture production and broadcast arts with a strong understanding of the legal and financial workings of the film and television industries. You will undergo entrepreneurial training to encourage you to set up your own production studio or create independent features, short films, documentaries, music videos, or educational TV programs and shows. It is the first program of its kind in the country.

Bachelor of Arts in Multimedia Arts (ABMMA)

The Multimedia Arts program combines evolving areas such as digital media and the Internet with core skills such as communications, programming, and graphic design. You harness the power of the latest digital media technology. It is the first program of its kind in the country.

Bachelor of Arts in Music Production (ABMP)

The Music Production program focuses on the use of technology in the field of music. The program aims to elevate the fields of video and music scoring, jingle and commercial music writing, and popular composition/arrangement for local and international audiences and markets. It is the first program of its kind in the country.

Bachelor of Arts in Photography (ABPHOTO)

The Photography program establishes photography as a fine art and as a viable creative industry that keeps up with global standards in communication and information design and technology and is used as a medium for social change. It focuses on aesthetics and the development of creative photography skills, professional and business practices, and promoting ethical practices in the field. It is the first program of its kind in the country.

Bachelor of Arts in Production Design (ABPRD)

The Production Design program develops your skills and interests in designing sets, costumes and props for movies, commercials, television, theater, events and advertising. Studies in theoretical exercises are offered together with studio classes in drawing, drafting, computer-aided drafting and design, stagecraft, props-making, prosthetics, costume construction, and other related practical skills.

Bachelor of Arts in Technical Theater (ABTHR)

The Technical Theater program develops your knowledge and expertise in the technical requirements of theater, events, concerts and other live performances—from designing lights, manipulating sound, and overseeing and enhancing the technical aspects of a concert or stage production.

Bachelor of Arts major in Fashion Design and Merchandising (AB-FDM)

The Fashion Design and Merchandising program focuses on design development and philosophies, as well as production and marketing procedures, with the fashion business at the core.

Bachelor in Performing Arts major in Dance (BPA-D)

The Dance program is designed to transform dance into an expressive art form and a profession. It is offered in consortium with the Ballet Philippines-Cultural Center of the Philippines Dance School.

Bachelor of Science in Industrial Design (BS-ID)

The Industrial Design program trains you to design products that would make the everyday lives of people easier and fun. The program develops your design skills with practical aspects of ergonomics, function, marketing, manufacturing, and aesthetics as well as business-related concepts like entrepreneurship and management.

Bachelor of Science in Interior Design (BS-InD)

The Interior Design program program develops the mastery of interior space planning, as well as specifying interior elements, such as finishes and furnishings, that would lead to creating aesthetic and functional spaces. It is offered in consortium with the Philippine School of Interior Design (PSID).

Associate Degree in 3D Design and Animation

Associate Degree in Web Design and Animation

Lizzie asks…

What jobs can I get with a Bachelor’s in Entrepreneurship/Small Business Management degree?

I have been out of college for about two years now and have worked a lot of random jobs like receptionist, gym member specialist, personal home cook, etc… -the kinds of jobs I don’t need a degree for. I graduated with a degree that is probably more geared toward consulting than a skill related field. What other kinds of jobs should I apply for?
I have been out of college for about two years now and have worked a lot of random jobs like receptionist, gym member specialist, personal home cook, etc… -the kinds of jobs I don’t need a degree for. I graduated with a degree that is probably more geared toward consulting than a skill related field. What other kinds of jobs should I apply for?

My main passions are health, nutrition, psychology and public health.

barry0912 answers:

I find it ironic that you got a four-year degree in entrepreneurship/business management and didn’t mention anything concerning starting and running your own business. The brainwashing of us Americans into the template of automatically looking for jobs working for someone else is very strong. Unless, of course, you’ve already considered this and have no interest in this possibility.

As a business owner, you have total control of what you do and don’t do and your rewards when/if successful are virtually unlimited. And many businesses don’t require a lot of money to start. Plus it’s possible to get money in other ways other than out of your own pockets to start your business.

If you are interested, I would consider books written by Tyler G. Hicks. He has been writing books on this subject for many years (I recently got one with a copyright of 1966) and they are very good, IMHO. The only thing out of date seems to be the dollar examples he uses based on all the inflation over the years. He is still in business today. A number of people ding his books in reviews because he doesn’t take you through the whole process step by step and sometimes plugs his other materials, but I like him. I can virtually guarantee you’ll learn from his books. A true entrepreneur doesn’t need hand-holding. Just info, guidance, encouragement and options. I recently ordered a book of his entitled, “How to Build a Second Income Fortune in Your Spare Time” with a copyright of 1965, that I would very highly recommend to you in spite of its age. I’m only up to page 75 so far but it’s very, very good. I’m very glad I bought it.

I would suggest you go to Amazon.com or some other used book sellers on the internet and see if any of his books interest you and possibly get some ideas going in your head in the fields you are most interested in.

In school did you take coursework in business formation, business law, marketing and advertising? There are many good books on these subjects and I would use the reviews on Amazon.com to find the best ones to help you. Other business books on the subjects of interest and need to you to help you be super successful should also be considered. To look for good books on legal issues and the mechanics, I’d consider Nolo.com as an initial place to look. Their books are most often high quality, although some are of course better than others.

I am presently working on starting a nonprofit. It’s pretty hard to get fired when you’re the owner of the company. Plus, you can work at any job within your company as you desire. And switch around whenever you like. Or stay small and do it all. Or start off small and expand as you need or desire to. You can also start your business part-time while working a regular job until you start making way more money in your own business. Plus you can have more than one small business going at the same time if you’re so inclined.

My opinion is it’s pretty hard to beat the advantages and potential of the job of business owner. No matter what you do, it will build on your degree and experience in your field. That’s my suggestion.

Good luck, Lala. 🙂

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Your Questions About Internet Marketing Strategies

Lisa asks…

What are some secrets to network marketing?

I am planning to do network marketing, does anyone have any suggestions or hints or warnings? Thank you very much

barry0912 answers:

I have to say YES to Blaze8 answer and would have said: the secret is that you have to OWN the network marketing company in order to profit from it.

You should rather do AFFILIATE NETWORK MARKETING instead of dealing with network marketing, as it is straight forward and you are not married with a specific company.

What you need to know is a lot of MARKETING know how first!

The key for NOT BEING SCAMMED is know ledge.

DO NOT JOIN A COMPANY. Invest in yourself first.

What makes you money is SOLID Internet Marketing Know How.

If you do not know how to promote offers on the Internet, you will fail.
The way to make money online can be done in two ways:

1.) create your own digital products and sell them and get paid for it
2.) offer your service as web designer or marketer and get paid directly
3.) market OTHER products from companies that pay you a commission
this called AFFILIATE MARKETING

for 3.) which is in my opinion the best potential you need to do a research
on which companies you can trust, HOWEVER! – i you need the same know
how that is needed for 1.) and 2.)

You need to understand the marketing basics.

NO Product sells itself. Do not fall for stupid websites that claim
that their products sell literally “themselves”. (I personally even promote
a lottery network and people love to play lotteries, but you still need to know
how to read people that are willing to PAY FOR LOTTERY TICKETS!).

OK, you need to learn the following things:

1. How people move online – what is “traffic” – how do people find websites online
and buy there?

2. How to create a website that sells – this is a know how you need either to sell
your own OR other products. It is important that you understand that it is not so
difficult to create COMPELLING websites that make people WANT TO BUY from
you.

3. Learn psychological strategies and sales processes.

I CAN ONLY REPEAT:

without this know how you will fail with all companies,
whether they are legitimate or not.

Do not join anything before you have solid know how.
No magical program will make you reach, only getting yourself
to the point to know what you need to do.

HINTS TO GET STARTED:

1.) Learn how to manage yourself first
http://www.twittermega.com/time-management (free!)

2.) Learn the basics on marketing and Internet Know How

(those resources are not free, but solid)
be careful with a lot of “free resources”, they always
still want to sell you something are are never “independent”

http://www.twittermega.com/time-management
http://www.twittermega.com/affiliate-marketing
http://www.twittermega.com/webmaster

3.) Master the basics, then you can choose any product
or company and make money with them.

THERE IS SO MUCH CRAP OUT THERE, you need to
invest in yourself first and do not believe false claims of
websites that tell you unbelievable “over night” riches.

Steven asks…

How do you start an internet store?

I would like to open an internet store, but dont know what steps to take in order to get it started. I’ve heard yahoo store is a really good place to start, any advice comment would be helpful.

barry0912 answers:

Hi,

Nice day to you.

There are many online experts can help you to strat up your internet business from zero until fully operation of your online business.

The services they provided:

-Graphic Designers to create images and beautiful graphics for your web site.

-Experienced Internet Business Consultants to advise you on the proper strategy to use for your web site for maximum impact

-Keyword Masters to generate and find the right keywords for your Web Site

-Search Engine Optimizers to optimize your web copy to be relevant to the major Search Engines for specific keywords

-Linking Masters to seek out and get other web sites to link to you for improved Search Engine listings and traffic

-Internet Marketers to help you market your web site effectively so that you can focus on the running of your business

-Online Support Team to answer any problems or questions you may have

-You also can learn the lessons step by step how to bring your business to success and gain profit from it.

Feel free to send me an email for any further queries.
Chriswwy789@yahoo.com

Best wish.

Kindest Regards,
Chris.

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Your Questions About Internet Marketing Jobs

Jenny asks…

How can I make money through internet?

How to make money through internet.What types of jobs could i do?

barry0912 answers:

Freelancing is kind of self employing yourself over the Internet. Like the real world job, you could join sites that offers online jobs. You could work based on the availablility of time either full-time or part-time. Jobs oppurtunities are like writers, data entry operators, web designers, web programers,etc.

You could startup your own online company (product based or service based) like web designing, internet marketing or product promotion etc.

You can promote products of your choice through your webpage and earn commissions.
This are some of the ideas to earn money through internet.
Http://blast-off-network.net/

Mandy asks…

What does the job market look like for the next few years?

Any knowledgeable individuals who can write proper english on the Internet, would you please help me out. I’m currently about to graduate highschool in the year of 2010, and I was wondering if any of you know what the job market will look like for the next few years. My parents are off somewhere today, so I really have nobody to ask and searching is really unsatisfying.

barry0912 answers:

The job market will keep going down into the dumper. Part of the problem, which NOBODY in the Obama Administration wants to acknowledge, is the massive influx of illegal Mexicans streaming into our country. They are willing to work for almost nothing, and so they are stealing millions upon millions of jobs from legal American citizens. This will have a huge impact on the job market, since by the Administration failing to seriously enforce existing immigration laws, we are, in a very real sense, exporting a big chunk of our job market to illegal Mexicans.

You can plan on being out of work for a very long time, maybe years.

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