Your Questions About Internet Marketing Services

Robert asks…

Learning Internet Marketing?

I’m interesting in learning how to make money with Internet marketing, but I don’t have a lot of money or time. I need to start generating some income fast, and I’m getting dizzy reading everything out there. Does anyone know of an affordable way to get started?

barry0912 answers:

I feel your pain. I went through dozens of eBooks and courses and found them all very confusing. I didn’t make any progess until I found Liz Tomey. She has a great way of making Internet marketing make sense and helped me to actually make money online. And she didn’t charge an arm and a leg.

She’s now offering a really afforable service where she takes you step-by-step and shows you how to make money now (before you get frustrated and give up.)

Take a look at it at http://profit-quicky.com. And good luck!

Nancy asks…

Internet marketing tools?

Tips

barry0912 answers:

Hi,
If you have a Web site and you need marketing advice, then perhaps I can help you. It would be helpful to look at your Web site. I hope it wasn’t one of those “free” Web sites.

Craigslist is just one arrow in your quiver of search marketing arrows. It’s free.

Hey! Did you know that the major search engines are going local? They are spending millions on local search. This is just another reason to have your own Web site, such as home-service.com. You should definitely have a dot com as part of your URL. This is what surfers expect.

SEO or search engine marketing (SEM) is critical for the success of your web site. Without it, you will get no traffic. No traffic = no customers = no money.

If you own a Web site, the Web site building software should have included SEO. Otherwise, using the software is a waste of time; the Web site building software is useless. SEO includes Internet marketing and while articles posting, etc. Is important, the most important thing is to select the right keywords that people use to find your Web site. You need to do keyword analysis to find the best keywords for your Web site.

Then, you need to sprinkle those keywords onto your Web pages so that the search engines will find them as their spiders crawl your Web site as well as putting them in your Title, Keywords, headings and description.

Why? Think about how the major search engines work. They key on what word or phrases the users enter. How do you find keywords that users want? Use Google itself at this URL:

https://adwords.google.com/select/KeywordToolExternal

Just enter your keyword and it will tell you what the demand is for that keyword and how much it would cost to advertise it on Google via Google AdWords.

Supply and demand is important for keywords. You want to find the keywords with a huge demand, but very little supply.

Let me digress here and explain Supply and Demand. Assume that bad weather wipes out the coffee growing part of the world. The supply of coffee world-wide drops. But the demand is the same or increasing. Because there is a disconnect between the demand and the supply, the price of coffee goes up. It becomes a scarce commodity. Scarcity drives up prices. Look at oil and gasoline. There is plenty of oil, but the oil cartel, the companies that control how much oil is pumped out of the ground, decides how much to pump. They make sure they don’t pump too much. This would increase the supply and drive down the price of oil and gasoline. Same thing happens to coffee. The growers will plant more coffee to offset their bad year and soon the price of coffee plummets.

Same with keywords, some are scarce. Those are the ones you want, high demand, little supply.

Another good keyword analyzer is Wordtracker.com. This will cost you money, but it’s the best on the Web.

This is a very good book for building traffic: Search Engine Optimization – An Hour A Day by Jennifer Grappone and Gradiva Couzin.

With this book you do not need any costly SEO services.

There are Web site builders that do most of this SEO for you. Most free web site builders do not include SEO. That’s why most of them are a waste of time. Creating a Web site is easy, but it is only 10% of the job. The other 90% is SEO and it is critically important.

Do you know about Alexa rank? Alexa is an Amazon company that ranks Web sites. It takes the most active Web site which total about 65 million and compares your web site to all of them. Here is how to get to the Alexa Point Test:.http://traffic-test.sitesell.com/waltera1.html
If you have a rank under 500,000 you are doing good, it you are under 100,000 you are fantastic. Google is under 10. Free Web sites get a rank of “no data”; that means they are invisible to the search engines; they get no visitors, no targeted traffic. No traffic = no money.

The Web sites that score high on Alexa have lots of content. Content is king on the Internet. What is content? Its information, information that visitors find interesting and relevant to your keywords. The more pages you have on your Web site, the better. If you have only 5 or 6 pages, the search engines will ignore you. Once you get to about 30 pages, the search engines will begin to take notice. At that time you should begin to link to other Web sites. The search engines love links, but you must avoid link farms.

Trying to game the search engines is a thankless task. They have computer science PHds developing their search engine spiders. Do you think you can compete with them? Not likely.

Sneaky techniques are called “black hat” optimization. Won’t work. The SEs are changing constantly. You cannot find out what they do or how they do it. When someone finds a crack, they seal it up.

Linking is important. SEs love links.

Work hard to create more useful sites. Get great software for building web sites. One that does SEO for you.

The best way to get more traffic is to have lots of pages, 100s of them, thousands are better, with relevant content (information). SEs love quality content.

If you have the right Site Build it software, the software submits to search engines automatically.

How did you build your Web site? I hope it wasn’t one of those free web builder sites.

You see, there are lots of Web sites that will build a Web site for you. That’s where they end. Building a Web site as you probably know is only solving 5% of the puzzle. The other 95% is search engine optimization and internet marketing. Most Web Site Build It software will only do the first 5%, then they nickel and dime you to death with add-ons that purport to do SEO and internet marketing. Unfortunately most of them are scams.

So what is one to do if there is no help from your Web site building software. Do you know about NVU? This is a free web site builder that emuilates Microsofts Front Page and did I mention that it’s FREE. Go here to download: http://www.nvu.com/index.php

Get better software for Site Building. One that has some keyword analysis. Getting search engines to spider your Web site depends on your keyword selection.

Listen! The SEs find Web site by searching for keywords. If a Web site has the right keywords or phrases, the SEs will find it and send you to the front of the class.

But how do you know which keywords are the best. Ahhh! That’s the question and I will give you a web site that does keyword analysis and it’s free.

The Google AdWords Keyword Tool is an excellent preliminary brainstorming tool. Let’s say that you have ten ideas for a theme or Site Concept. This tool gives you a superb “high level snapshot” of how profitable each of your Site Concept possibilities might be. Here’s the URL: https://adwords.google.com/select/KeywordToolExternal – remember, it’s free

Here’s a book you might find helpful: Increase Your Web Traffic In A Weekend by Jerry Lee Ford, Jr and William R Stanek.

Kindest Personal Regards,

Walt Brown
Site Build It Certified Webmaster
http://results.sitesell.com/waltera1.html
capecod1@capecod-beaches.com

P.S. Start a blog to promote your Web site. Word press is a good one. It you have the right Web Site Build software, it includes a blog feature so that every time you create a new page, it gets posted on the Web as a blog.

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Your Questions About Internet Marketing Strategies

Donna asks…

Marketing Timeline?

Could some of you internet business owners tell me how you started your business, your marketing timeline? What did you do first and then after you got started. Press release? Media? SEO work?

barry0912 answers:

Marketing is a continuous everyday work. You do everything simultaneously because there is no single way where you can get traffic so you need to make sure that every possible source of traffic is reached

My suggested timeline is:

BEFORE LAUNCHING THE WEBSITE

– Do an extensive keyword research analysis. SEOBook.com has a very good listing of free tools http://tools.seobook.com/ that you can use to research the keywords for your site including: keyword density, determining the keywords you want to target, who are your competitors for your targeted keywords.

– Start mapping out your link strategy. You need to start making a list of who should link to you and where you can request for links.

– Start thinking of how you can get the word out about your business. Do you plan on writing articles? Will you harness viral marketing? Be sure to equip your site with tools Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more – that’s additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html

– Beta test your site and start inviting people (if applicable). If you are planning a social networking site for example, you can do a soft-launch for your site and invite people you know or friends of your friends to try out the site. This way you can iron out the kinks before you do your full blast marketing

UPON LAUNCHING

– Make sure your on-page factors (e.g. Title, metatags, keyword densities) are right on-target

– Issue a press release announcing the launch of your new site. Press releases are also a way to get inbound one-way links to your website. Here are some places where you can submit your press release for free

http://www.prleap.com/sign_up.html
http://i-newswire.com/
http://www.24-7pressrelease.com/
http://www.pressbox.co.uk/cgi-bin/links/add.cgi
http://www.pr.com/press-releases
http://www.prfree.com/
http://www.clickpress.com/releases/index.shtml
http://www.theopenpress.com/
http://www.przoom.com/
http://www.prweb.com
http://www.newswiretoday.com/
http://www.free-press-release.com/

– Submit your site to the major search engines. If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com’s “Successful Site in 12 Months with Google Alone: 26 steps to 15k a day.” http://www.webmasterworld.com/forum3/2010.htm

SEO for Google http://www.powerhomebiz.com/052006/google.htm
SEO for Yahoo! Http://www.powerhomebiz.com/052006/yahoo.htm
SEO for MSN http://www.powerhomebiz.com/052006/msn.htm
Tying It Together: SEO For The Big Three http://www.powerhomebiz.com/052006/seo.htm

– Start submitting requests for links. You will find that some will not link to you because you have 0 pagerank because your site is new. But start submitting to DMOZ and other directories and build your pagerank

– Do offline marketing. Whether you are planning to print brochures or do direct marketing, now is also the time to do them

AFTER YOU LAUNCH

– Try to do marketing at least 1 hour every day – whether asking for reciprocal links, submitting articles or submitting your site to directories

– Keep abreast of what’s happening with the search engines.

– Do email marketing or send a newsletter on a regular basis

Robert asks…

Piano Store Marketing Strategy?

I have invested in a Piano Store recently and was wondering what would be the best means of communicating with my target customer i.e. younger parents with kids in the range 5-10.

Does anybody have any experience with creating a Marketing Plan or Strategy for a Piano Store?

If I was to tie-in with a Brand or product; what would be the best options?

Any suggestions please?

barry0912 answers:

Although it predates the record album as an entertainment source, I guess your business has not entirely vanished yet, but it certainly has to be marketed differently than 20 years ago, I assume the manufacturers touch on traditional family values, as well as the decorative value of a traditional instrument.

One potential method to reach a small number of local prospects may be with paid Facebook advertisements, their demographic targeting is quite powerful, you can have ads only appear for married women between 25 and 40 who live in cities in close proximity to your location, there may be an “interest” like piano playing you may be able to target as well, they show you the potential reach of members a given ad setting would have, you could have such ads send people to a free Facebook business page.
While on the subject of internet resources you for sure need to have (and probably already do) a free Google Places page, they may provide a generic listing automatically, but you need to claim it and improve the content with more lengthy text, photos an potentially even video.

Sorry I m not more in touch with how kids are introduced to e piano these days, perhaps you can be a sponsor of some school events for the publicity and music evangelist opportunities, there are some cities (where the weather is friendly) that have old pianos in public places setup by some non profits.

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Your Questions About Internet Marketing News

Sharon asks…

Google Chrome, Opera, Internet Explorer or Mozilla Firefox?

Which is safer? Which is more secure? Which is the popular browser? Which one is shown on the news sometimes when something happens to the internet worldwide?

barry0912 answers:

Internet Explorer is the least safest/secure
http://www.webdevout.net/browser-security#graphs

Internet Explorer is the most popular (the irony)
http://marketshare.hitslink.com/browser-market-share.aspx?qprid=1

Being that IE is the most popular, it is usually in the news the most, however I do notice FF in the news quite a bit as well.
(personal experience)

Michael asks…

wii internet accessories?

where do i buy wii internet accessories in INDIA,like nintenodo wifi usb connector etc……any good shopping website in INDIA thats has it … then please let me know……

barry0912 answers:

Wii Internet

Online gaming is a market that no video game company wants to miss, and Nintendo is no exception. With that in mind, Nintendo not only designed the Wii to let players compete against each other online, but it also added an entirely different aspect of the Internet to its newest system-browsing. Once the Wii has been hooked up to the Internet, either wirelessly or with an Ethernet cable, you can purchase Wii Internet for $5. The full version of the Internet Channel, which is a version of the Opera 9 Web browser, was launched in April of 2007 and it allows Wii owners to surf the Web in a unique fashion. The font is much larger than it is on a computer, so it is a lot easier to see from the comfort of your couch. You can also zoom in and out and scroll up, down and sideways using the Wii remote.
The Wii Internet Channel takes only a few seconds to launch, mostly because it stays connected to the Internet even when it is powered off. The software is saved on the 512 MB Wii internal flash memory. The software can also be transferred to an SD card after you download it, although temporary Internet files will remain on the internal memory. The Opera-based browser can support a host of Web 2.0 technologies and applications including:
CSS
JavaScript
Ajax
RSS
Adobe Flash 7
Widgets
The biggest gripe about the Wii Internet Channel is that the browser does not support Adobe Flash 8 or 9. According to Opera, the reason that the browser does not support the later versions of Flash is that a software development kit is not yet available for either version. Because Opera utilizes an older version of Flash, problems may arise while you are trying to view certain Flash videos. Aside from the problems on the user’s side, Nintendo is also having a bit of trouble with the Wii Internet Channel. Apparently, hackers have found a loophole in the system that allows them to run their own code on the Wii console. The loophole is in the Flash Player embedded within the browser and could allow hackers to create video game emulators. That sounds like a great loophole, right? Not if you’re Nintendo. One of their potential moneymakers is the Virtual Console, which charges gamers between $5 and $10 for unlimited access to a retro title.

The Wii can use an Internet connection in more ways than just browsing. There are also free applications such as Wii’s News and Forecast Channels. The News Channel provides you with a view of the globe, which allows you to view news by region if you wish. The Forecast Channel also gives you a view of the globe, but this view also shows current weather systems around the world. If you zoom out far enough, you can see an accurate star map in the background. Since you register your Wii’s locations, it also knows what you’re looking for in the way of a local forecast.

Wii Accessories
The Nintendo Wii, like every other video game console, has some controller variations and other accessories available for serious gamers. Some of the accessories are very useful, while others merely add to the aesthetic value. Some examples of Wii accessories that fall into the “looks good, but not very useful” category are the plastic attachments for the Wii remote that make it look like a tennis racket, golf club or baseball bat. Nothing about the Wii or the game you’re playing changes — the attachments just transform your Wii remote into a prop. There are also boxing gloves that can house the Wii remote and Nunchuck. Just like the plastic attachments, these gloves don’t change anything about the game, except for the fact that you don’t actually have to hold onto the controllers.

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Google Search – Google, Inc.

Google, Inc. - Google Search artwork

Google Search

Google, Inc.

Genre: Reference

Release Date: July 11, 2008


The best of Google in one app. Say “Ok Google” and find everything from nearby restaurants to the calories in cheesecake. Google also shows you the info you need before you ask, like updates on your favorite teams and traffic alerts.

Google Now automatically gives you the information you need throughout your day:
• Start the morning with weather, news & traffic
• Get updates on sports, movies & events
• Ask for a reminder to “buy milk at the store”

Talk to Google:
• Say “Ok Google” and ask questions out loud*
• Google speaks the answer back to you

Everything else you love about Google:
• Fast: get to search results quicker than ever
• Beautiful: get fluid, full screen image search
• Intuitive: Swipe between web pages & results

More about Google Now: www.google.com/now

* requires iPhone 4s or later

© © 2014 Google Inc.

Your Questions About Internet Marketing News

Chris asks…

What are the best news sources for market research?

I’m trying to get into some stock trading and I know that it involves a lot of research to do we’ll but I’m no sure how to go about it. What are some good news sources that can help me know what’s gong on financially in the world? Does anyone know of any great books to teach people how to start online trading?

barry0912 answers:

If you want to know about the activities of the market then a lot of information is available on the internet that will help you out in understanding the market.There are reports which are also available on mansukh that will help you out in improving your knowledge.There are various websites like relgare and india bulls where you can find sufficient information that will help you out in improving your knowledge about the market

Helen asks…

How to promote my product through internet?

I’d like to start my business through internet. How to promote the product?
We mainly produce glass knobs for furniture.

barry0912 answers:

From my experience it helps to put together a marketing plan so you can understand the market that you operate in and the type of customers you are looking for and the best way to find them.

Its a common mistake to look at what medium (on-line media, traditional media) first rather then understanding your customer and what they need, how best to reach them? What type of message do you want to give? Being an on-line business does not mean that you should not use traditional media. I have found that a mixture of the two derives the best results and gives you more for your pound.

Weather you are a new business or an established business i have found that the following approach works best in preparation of a marketing plan. It is called SOSTAC ( SOSTAC® is a registered trade mark of PR Smith. More information at www.prsmith.org.) which stands for Situation, Objectives, Strategy, Tactics, Action, Control this is an integrated approach to planning. The plan asks specific questions
1. Where are you now? (Situation)
2. Where do you want to go? (Objectives)
3. How are you going to get there? (Strategy)
4. How are you going to get there (Tactics)
5. How are you going to get the plan to work? (Action)
6. How are you going to ensure arrival? (Control)

This will assist you in developing an appropriate plan but will also allow you to take into consideration the whole organisation, your financial situation, legal etc. This is quite a comprehensive tool and can be used for small or large marketing organisation. I have included a number of resources which should assist you.

Everything is an assumption unless you have a clear plan of action and clear understanding of your customers and market. Once that is done it will be clear for you as to what is the best way to target those markets. You will be surprised as to what you find out and what you see once you have undertaken this process.

Today there is plethora of activities you can undertake especially on line with the emergence of social media, applications, mobile devices, and the advancement of technology at such a fast pace opens up a range of routes to market and methods to communicate.

But when it comes down it its the best laid plans that succeed. There is no need to write 100 page document but a detailed plan will make the road clear.

Remember social media can have huge impact on your business but how can you control weather that’s negative or positive and are you prepared if its negative remember if its easier to reach your customers its easier to reach you. With the speed that information travels on this global highway bad news will reach your customers as will good news.

The plan will help you determine how best to tackle that, avoid mistakes and invest your hard earned money in the most fruitful avenues that gives you the best payback, return on investment. After you have undertaken this plan you may find that social media is the best media for you to access your key stakeholders but at least you know and your sure with the help of the plan you will know how best to communicate and engage with them but will also give you some valuable knowledge.

Good look with your endeavours and I hope this was useful for you

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