Your Questions About Internet Marketing Company

Linda asks…

What type of company is this?

Hi. I really want to start my own company and have financial freedom. My company would buy and build web property (websites) that seem as if they could do better, fix them up (adding content, marketing, design, etc.) to hopefully gain some profit from the sites revenue, and then sell the websites after six months. I know people do this, website flipping, but I would like to start a company that does it. I am great with internet marketing, and my good friend from college knows a lot about investing. He wants to partner with me on this company.

What type of company are we (private equity firm, venture capital firm, media company, etc.)? If someone asks us what type of company we own and run, what do we say? Legally, what type of company are we?

barry0912 answers:

Legally you don’t have a company until you register with the state in any of the following form;

1. Limited liability company or corporation
2. Partnership company (created under a partnership agreement)
3. Sole proprietor ( One man owner)

Once you have decided on the name for the company, you need to register the name of the company again with the state. A registered company name may be renewed after a number of years (each state is different).

Since you mentioned that your friend wants to partner with you, your company can be registered as a Partnership company with two partners. In a partnership you have a general partner and the rest are limited partners or junior partners.

Private equity firm is an investment firm pooling private funds to invest. The legal entity of a private equity firm is similar to the legal form mentioned above. Venture capital firm is similar to a private equity firm but with a shorter span of investment objectives. When you mention media company, you mean the industry, not the company. Media is an industry. Just like investment is an industry.

Richard asks…

Give details Importance of Internet Marketing?

internet marketing

barry0912 answers:

I can give you an simple real world example & then relate it to Internet marketing.

Consider that you have a jewellery shop or clothing store in your locality , what would you do to promote your sales & business?
1. Posting classified ads in popular magazines , daily & weekly newspapers
(If you target only people residing in your locality or place)
2. Advertisement via Radio & Television
(if you target people in your place & adjacent cities or states)

Similarly if you do an online business via Website , then you need to market via Email / Banner advertisement etc,..
1. There are companies who does email marketing @ reasonable rates
What they do is prepare an mail with details about your business , products & send it to list of
users that they with their database
2. Banner advertisement , you can place banners with your busines & product details to popular websites which has decent traffic , so when people visit their site & click on the banner , they will be taken to your business website
3. You can also do Google Advertisement , which will cost you more but the ROI is greater

Hope this helps you to understand clearly what an Internet Marketing.

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Your Questions About Anonymous Content

Sharon asks…

How do you report defamation email from a John Doe using a yahoo email address?

John Doe sets up anonymous email with yahoo, goes to a public place to send demfamatory falsehoods about people in an organization. Doe accuses criminal actions by members and cautions me that I am liable to report criminal actions to authorities. I am the 3rd party recipient of the email; however, Doe likely is a member of the organization. Specific content stated by Doe is known by individuals in organization. In addition to acusations of criminal actions, Doe portrays certain individuals as diseased and uses intentional defamatory statements to cause people to resign. IP traces to public location; therefore, protecting Doe’s anonymous identity. Emotional distress resulted to accused individuals, leaving no recourse due to Doe’s anonymous identity. What recourse do individuals have when Doe chooses to mask false statements and defamation of character behind fake yahoo address. Free speech does not include defamation of private citizens. Any ideas?

barry0912 answers:

He sounds like a coward, don’t worry about cowards.

Susan asks…

How can I protect a forums from hacker attacks?

A year ago a hacker by the name of “Anonymous” has started attacking my friends forums by changing signatures into porn links. However as of last week, he has turn Malicious and completely override the site and downloaded a trojan and change every content into “sex”.

This attacker won’t stop. Even after changing administration codes, he won’t stop assaulting. Is there anyway to protect against him or track him down?
I forgot…

The host is I.P Board which is suppose to be strong against hackers and was used by many companies.

barry0912 answers:

With extreme difficulty, and as a novice in the hacking world, probably impossible.

They will have protected themselves against detection and reverse attacks, so unless you engage the services of an experienced hacker with more talent than your attacker to target them, the only thing I can suggest is take down the forums, find a more secure server and start up new ones.

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Your Questions About Internet Marketing Degree

Sandra asks…

WHAT IS DIRECT MARKETING?

AND WHAT ARE SOME ADVANTAGES AND DISADVANTAGES OF THIS METHOD? PLEASE HELP THANKS XX

barry0912 answers:

Direct marketing usually refers to marketing or advertising your product or service direct to the consumer or business that will use it. Direct marketing is primarily considered direct mail advertising. Some may also include internet marketing in the mix since that can be targeting to some extent. The advantage is that your message can be targeted to those most likely to be interested or to purchase your product or service. The disadvantage is that it may not be the best venue for some products. It depends on what you want to accomplish with your message and your target. Another advantage is that it is measurable. You send out a certain number of pieces of mail and receive a certain number back. Based upon the response rate you can tell if your advertising is working or not and to what degree. If you use other media such as radio or TV you cannot accurately measure your level of success. If you are advertising on TV and/or radio and your business increases then that is likely where it is coming from but there is no accurate way to measure it. With direct marketing you have an order or response in your hands and you can measure your success based upon the responses. Another disadvantage is that you cannot respond to rapid changes in the market with direct marketing as you could with other media. It takes time to design, print and mail to the consumer. With TV or radio the ad could be done today and on the air the next day.

Mary asks…

Getting into marketing?

Hello,
I am just about to enter my final year as an undergraduate psychology student, having already received offers to do a psychology masters when I finish my degree I’m not too sure it’s what I want to do. For a while now I’ve been interested in marketing and I feel Perhaps I have chosen the wrong degree. However, as I have no experience, (I live in a very very rural place with literally no internships or anything) I’m not sure whether I should risk turning down my masters offers.

I’m debating emailing some companies that are based in large cities and basically asking if upon completing my undergraduate degree they would be interested in taking me on. I would have plenty of experience with IT and analytical and research skills from my degree and If I was to gain employment in marketing I would enrol in evening business courses.

To cut a long story short, can I actually ask this of them? Is this cheeky? Is there anyway I can get into the marketing world?

Please help?

barry0912 answers:

The Internet is such a huge part of our everyday lives. Entering Affiliate Marketing sounds like a good idea for you. Also, while you’re in between jobs you can gain experience in marketing, earn money and add this to your resume! I’ve provided a link that has gotten pretty good reviews, good luck and congrats on becoming closer to your degree! 🙂

http://frl267.5423.clicksurecpa.com

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Your Questions About Internet Marketing Strategies

Steven asks…

What kind of marketing strategy that apple follow to market their iPod and iPhone???

This question is always in my head and I need an answer. I really consider them the smartest company ever!!!!!!!!!!!!!!!

barry0912 answers:

The marketing strategy behind the ipod and iphone is ease of use, you can simply see and touch, and the all in one features, you don’t need anything else.. Your phone, pager, music, videos, are all in one. And you can access the Internet from it also. They have lots of memory so you won’t run out.. Most mp3’s etc have limited memory, they also target the young adults
although the 2nd answer has good points there are a few things that go against normal marketing methods, yes it’s people that sell things, but if the product is bad, no person can sell it. Products do sell themselves if they are marketed right. Ipod does not use a person to sell but the product instead. And being the first to market something is often the key to the products success. Being 1st and unique is easier than being 2nd and trying to compete with the first product. And people don’t buy products simply because they are surprised, they buy for different reasons, need, desire, price, are all considerations. The 2nd answerer lists selling techniques for salespeople not marketing methods for manufacturers

Chris asks…

define marketing?

barry0912 answers:

If your definition of “marketing” embraces Internet “marketing,” then read the following strategy.

You may want to consider some simple algorithms which, when observed and committed in designing of a website with placement of various critical metatags that can surely achieve a high search engine presence and increase Internet traffic to your website. These metatag strategies work well with published webpages at Google and Yahoo.

Design: Should you create an extensive Flash-based website, make sure to fill-in the property entries such as the Title, Description and Keywords. Failing to do so, leaves no hard HTML or ALT resource that can be readily indexed by search robots.

A non-Flash-based website which relies on hard text, is far easier to be indexed by search robots. Limit the use of stylized text saved as .gifs since as a graphic, they are not indexable by search robots.

Avoid use of frames since any number of search robots are unable to properly classify textual material.

Placement of Metatags:

A ranking or search order does take place with Google and Yahoo and it begins with the “Title” metag which should consist of no more than 65 characters separated by commas. The “Title” should describe in generic terms, the goods and services, followed by a location from which the resource is located, i.e., city, state. The placement of a domain name which is not generic within the “Title” is not appropriate, unless your domain name is a major recognizable brand name.

The second metatag is the “Description” which is usually 25-30 words to form a complete sentence which best describes one’s goods and services.

And the very last category – “Keywords” are also somewhat limited to 15-16 words which can be plural and compound in nature. Again, avoid multiple entries which could be mistaken as “spamdexed entries” which is defined as the loading, and submission of repetitive words into a particular metatag category. “Spamdexing” when discovered on a webpage and reported to Google’s spamreport.com can result in the elimination of your website from their search directory.

Here’s an example of a very highly-placed website on Yahoo.com: Begin with the search query “pizza downtown los angeles.” It will bring up some 1.4 million+ websites as results. Check out where “Pizza Next Door” is ranked. It’s in the Top Five! Again, Pizza Next Door’s high web presence was achieved by proper web design and placement of relevant metatags according to Yahoo’s publication guidelines.

Good luck!

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Your Questions About Internet Marketing Strategies

James asks…

What marketing strategy does iwon.com use?

barry0912 answers:

Small Business Marketing Strategy: Target the up-and-coming search engines

While Google still rules the roost when it comes to Internet search engines, and Yahoo is firmly entrenched in second spot, a number of new start-ups are hoping to give them a run for their money. And a good small business marketing strategy would be to check them out and see how you can make them work for your site!

Some of the new up-and-comers include:

Powerset (www.powerset.com): A “natural language” search engine

Hakia (www.hakia.com): A “meaning-based” search engine

Wikia(www.wikia.com): A “community-based” search engine

ChaCha(www.chacha.com): A “social networking-based” search engine

Snap (www.snap.com): A search engine that offers visual previews

It’s a smart small business marketing strategy to continue optimizing for the Google, Yahoo, and MSN search engines as they are by far and away the most popular — but niche search engines could provide new opportunities to reach your market. Be sure to check them out!

Thomas asks…

Marketing strategies in a third-world environment?

Kiran, what a stupid answer.

barry0912 answers:

Marketing Strategies shouldn’t be different in a third world country, than they are in more developed countries.
BTW, “Third world country” is kind of offensive and politically incorrect.
In fact, people living in developing countries (rather than “third world”) generally are very sensitive to what they perceive as superiority pretensions from foreigners.
Take into account, for example, that developing countries like India and China provide a lot of top mind scientists, while other countries like Peru and Mexico have provided top artists.
You have to take into account three things:
What sort of media are you going to use? Some countries (even developing countries) enjoy widespread access to internet. In such places, that channel might work. In others, You’ll have to rely on billboards and perhaps radio ads.
What kind of message will you be sending? If your product/service is an aspirational one, then present it as such. If your product is rather a commodity, focus on availability and price.
Who is your audience? Contrary to common wisdom, there is a lot of educated people in every developing country. If you are going to cater them, then your strategies don’t need to be “streamlined” or somehow adapted. Again, if your audience is the bottom tier of the population, in terms of education and economic resources, then you should approach them in the very same way you’d approach the less educated people in your country.

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Your Questions About Internet Marketing Strategies

John asks…

Can you making a living online by internet marketing.?

barry0912 answers:

Internet marketing is among the most effective method of selling products and services directly to consumers; unique in that it provides accountability in its purest form.Before developing your media plan and media buy strategies, it’s crucial to identify your target market, its evolving needs and preferences, and the cultural, economic, societal and geographic factors that influence its buying decisions.

Thomas asks…

What are the roles and tasks of the Marketing Department.?

I’m doing business (marketing) coursework & I can’t find any information on what the “Marketing Department” does.

Can anyone help me out please.? =) Will be really grateful for it.

barry0912 answers:

The marketing department of a company carries out marketing strategies and plans.
If the company is very small, one person might do all of the marketing work — research, selling, advertising, customer service, and other activities.
As the company expands, a marketing department organization emerges to plan and carry out marketing activities. In large companies, this department contains many specialties. For instance, Kraft General Foods uses product managers, sales managers and salespeople, market researchers, advertising experts, and other specialties.
Modern marketing departments can be arranged in several ways. The most common form of marketing organization is the functional organization. Here different marketing activities are headed by a functional specialist — a sales manager, advertising manager, marketing research manager, customer service managers, and a new product manager.
A company that sells across the nation or internationally often uses a geographic organization in which its sales and marketing people are assigned to specific countries, regions, and districts. Geographic organization allows salespeople to settle into a territory, get to know their customers and work with a minimum of travel time and cost.

A mail order or catalog company such as LL Bean or Land’s End is organized somewhat differently. The marketing department in essence is a publisher — issuing many catalogs through the year. Functions include creative (copy, art, photography), production, list rental, database specialists, premium and promotion specialists, space and broadcast advertising, and Internet functions.
A useful source of information on direct marketing, mail order and catalog marketing is the Direct Marketing Creative Generator blog. Here, a well-known industry authority and college professor discusses a different aspect of direct marketing every seven days in simple but thorough terms. It can be a useful introduction to direct marketing.

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