Your Questions About Internet Marketing Strategies

Donna asks…

Marketing Timeline?

Could some of you internet business owners tell me how you started your business, your marketing timeline? What did you do first and then after you got started. Press release? Media? SEO work?

barry0912 answers:

Marketing is a continuous everyday work. You do everything simultaneously because there is no single way where you can get traffic so you need to make sure that every possible source of traffic is reached

My suggested timeline is:

BEFORE LAUNCHING THE WEBSITE

– Do an extensive keyword research analysis. SEOBook.com has a very good listing of free tools http://tools.seobook.com/ that you can use to research the keywords for your site including: keyword density, determining the keywords you want to target, who are your competitors for your targeted keywords.

– Start mapping out your link strategy. You need to start making a list of who should link to you and where you can request for links.

– Start thinking of how you can get the word out about your business. Do you plan on writing articles? Will you harness viral marketing? Be sure to equip your site with tools Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more – that’s additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html

– Beta test your site and start inviting people (if applicable). If you are planning a social networking site for example, you can do a soft-launch for your site and invite people you know or friends of your friends to try out the site. This way you can iron out the kinks before you do your full blast marketing

UPON LAUNCHING

– Make sure your on-page factors (e.g. Title, metatags, keyword densities) are right on-target

– Issue a press release announcing the launch of your new site. Press releases are also a way to get inbound one-way links to your website. Here are some places where you can submit your press release for free

http://www.prleap.com/sign_up.html
http://i-newswire.com/
http://www.24-7pressrelease.com/
http://www.pressbox.co.uk/cgi-bin/links/add.cgi
http://www.pr.com/press-releases
http://www.prfree.com/
http://www.clickpress.com/releases/index.shtml
http://www.theopenpress.com/
http://www.przoom.com/
http://www.prweb.com
http://www.newswiretoday.com/
http://www.free-press-release.com/

– Submit your site to the major search engines. If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com’s “Successful Site in 12 Months with Google Alone: 26 steps to 15k a day.” http://www.webmasterworld.com/forum3/2010.htm

SEO for Google http://www.powerhomebiz.com/052006/google.htm
SEO for Yahoo! Http://www.powerhomebiz.com/052006/yahoo.htm
SEO for MSN http://www.powerhomebiz.com/052006/msn.htm
Tying It Together: SEO For The Big Three http://www.powerhomebiz.com/052006/seo.htm

– Start submitting requests for links. You will find that some will not link to you because you have 0 pagerank because your site is new. But start submitting to DMOZ and other directories and build your pagerank

– Do offline marketing. Whether you are planning to print brochures or do direct marketing, now is also the time to do them

AFTER YOU LAUNCH

– Try to do marketing at least 1 hour every day – whether asking for reciprocal links, submitting articles or submitting your site to directories

– Keep abreast of what’s happening with the search engines.

– Do email marketing or send a newsletter on a regular basis

Robert asks…

Piano Store Marketing Strategy?

I have invested in a Piano Store recently and was wondering what would be the best means of communicating with my target customer i.e. younger parents with kids in the range 5-10.

Does anybody have any experience with creating a Marketing Plan or Strategy for a Piano Store?

If I was to tie-in with a Brand or product; what would be the best options?

Any suggestions please?

barry0912 answers:

Although it predates the record album as an entertainment source, I guess your business has not entirely vanished yet, but it certainly has to be marketed differently than 20 years ago, I assume the manufacturers touch on traditional family values, as well as the decorative value of a traditional instrument.

One potential method to reach a small number of local prospects may be with paid Facebook advertisements, their demographic targeting is quite powerful, you can have ads only appear for married women between 25 and 40 who live in cities in close proximity to your location, there may be an “interest” like piano playing you may be able to target as well, they show you the potential reach of members a given ad setting would have, you could have such ads send people to a free Facebook business page.
While on the subject of internet resources you for sure need to have (and probably already do) a free Google Places page, they may provide a generic listing automatically, but you need to claim it and improve the content with more lengthy text, photos an potentially even video.

Sorry I m not more in touch with how kids are introduced to e piano these days, perhaps you can be a sponsor of some school events for the publicity and music evangelist opportunities, there are some cities (where the weather is friendly) that have old pianos in public places setup by some non profits.

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Your Questions About Internet Marketing Forum

Donna asks…

I was wondering if I can ask a simple question to promote my business without being considered to be a SCAM?

To the two people who answered my first question. You can call me direct at 951-488-4185. It was a posed questions to see how many people really respond to internet marketing. Ask for Adam.

barry0912 answers:

Advertise from a customer perspective with a testimonial on how great the product is. Also, only questions are supposed to be posted in Yahoo! Answers, so search for someone asking for the kind of service that you provide. Otherwise, you could post on public forums of related interests.

Paul asks…

Is it better that one reads a book on the basics of Internet marketing?

Will this save them time and money?
Will it help them avoid making costly mistakes?
What are some books you suggest?

barry0912 answers:

Hi Christopher,

I would suggest that you go straight to the source- online!

I have been learning internet marketing for the last 5 months or so, and I looked into buying books, and I was disappointed with the selection- the problem is, the field is continuously evolving!

A book can teach you the very basics, but you’ll end up paying for information you can find for free.

My advice is to follow the experts, the gurus- Do a search for a specific topic you’re interested in, and you’ll get tons of specific blog entries and articles to help you out- the nice thing about internet marketing is how active and growing the community is.

If you already have a site, it’s great because you can experiment as you go and see what suits your needs best. If you’re starting from scratch, consider getting a free blog or other personal site that allows you to manage content personally. Otherwise you may feel lost, and the truth is, you don’t need a textbook- the key to the Internet is, it’s interactive. Textbooks can never compare.

Plus, you’ll often get more actual information per paragraph than most books will offer.

Depending on your goals, there are many ways to market online. You have to start with a site, and you should learn some basics on Search Engine Optimization (SEO) (I wrote a blog entry that offers some resources for beginners, I will add it below) – beyond that you have tons of options.

– Write original articles and submit to article sites (they provide good exposure!)
– Create videos and post them to YouTube and other video sites
– Write a blog and get it out there! (plenty of free sites)
– Make friends in the social network space (i.e. Sites like MySpace, Facebook and Twitter) that will help you spread the word
– Record a Podcast and publish to different podcasting sites
– Visit other sites, forums, etc and post comments where you think your product or service could benefit the person
– If you’re strictly looking for traffic, don’t be afraid of paid advertising or sponsorships

ClickZ offers a number of columns on every topic in Internet Marketing

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Your Questions About Internet Marketing Jobs

Linda asks…

Does anyone know any legitimate ways to make money on the internet?

I have a job, but I need to make some extra income. My work schedule is pretty random, so taking a second job is kind of out of the question. I know people make money online, but everything I seem to run across is a scam! I am open to pretty much anything, thanks for your help and ideas!
More specific? I have heard of people grading papers for schools, writing papers for people, etc. I don’t want to invest any money.

barry0912 answers:

Don’t bother with PTC, surveys or answering emails. They are all a waste of time. Unless you think your time is only worth 2cents an hour… Forget about them.

Selling on ebay is a quick one, but you have to have something to sell… And there are fees and listing takes a long time and if the item doesn’t sell it’s a pain to relist and you wasted a bunch of time. That’s why I don’t do that anymore.

I started Internet marketing using free sites… Weebly.com, intuit.com, blogger, wordpress, snipsly, xomba, squidoo … All free. You can do reviews of affiliate products and make a good solid income… Don’t expect a landslide of money from any one site… Build a lot of niche sites and you some will do well and some won’t. Just keep building and you will make money. No cost to you except time…

The downside of going the free route is… You own nothing, you built nothing, but you spent a lot of time doing it… If you are going to spend time… I would spend a little bit of money on a domain and hosting, building a list… And you will be investing your time in building a business that lasts…

Feel free to contact me if you have any questions… I have tons of resources available… Free training, etc.

Heather

Robert asks…

What’s the best recipe for your favorite dish found on the Internet?

On the Internet, there must be a gazillion recipes for any dish you can dream up. Give us the name of the best dish you have personnally made that you found on the Internet. Give the link to same, so that the rest of us can cook it too.

Right now, I’m looking for a good Holiday chutney made with tomatoes.
I guess I should have mentioned that the tomatoes are from my garden. Times running out for them. Green now, but not for long.. Only about 3 -5 lbs. of the Roma’s left to ripen.
I may end up just drying them. They always taste sweeter that way. Yum.
These all sound yummy. Keep them coming guys. I have extented the time frame to max. the input. We could all use a best recipe.

I’ll throw in a favorite of mine: Baked Salmon . My wife and I use to dine at this expensive restaurant to get their tastee Salmon dish. Then one day the first wife discovered the secret, and we no longer go there. This is as simple as it gets.

Needed

Salmon for two or four
Sesame seeds
Bottle of Garlic Expression (Salad dressing) found at Krogers (Market Basket) in the refrigerated Produce area (packaged leafy vegetables area).
Oven ready dish 8 x 8 or 12 x 12 (two or four servings).

Cut servings for each party and remove skin.
Preheat oven to 350
pour Garlic Expresions over fish, leaving 1/8″ pool in dish around fish.
Put in oven for 25 – 35 min. depending on thickness of servings. Remove ten min. prior to taking out, and sprinkle Sesame seeds over fish, coating entirely. Cook 10 min. longer. Serve with favorite side dishes.
https://www.garlic-expressions.com/Main_Frame_Page/Main_Frame_Set.html

barry0912 answers:

This ‘basic quiche’ recipe —

http://www.eggs.ca/recipes/Show_recipe.asp?actionID=150&NumPage=

1 1/2 cups of heavy cream is a lot, but it’s delicious, and a foolproof recipe. Beat my old ‘basic quiche’ to bits.

Add 2 cups of mushrooms — sauté them first to get out the extra water — and 1 cup of your favourite cheese(s). You will not be disappointed…

Marketing boards have great recipes, I find. For obvious reasons. I mean, the Canadian egg people did a great job of getting me to eat more eggs with just that one recipe.

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Your Questions About Internet Marketing Jobs

Susan asks…

Do you need an internet marketer to advertise your business?

Do you need an internet marketer to advertise your business?
Do you need an internet marketer to advertise all about your restaruant or business? This will allow you to get more customers and clients. I may know a good company. Let me know!

barry0912 answers:

Yes Obviously…You need a good Internet Marketer to market your business to survive in this competitive SEO world.

Now a days, there are plenty of Internet marketing companies available in the market. Choosing one among the best is a critical job for you.

Here are questions that you might consider asking the SEO Consultant before choosing them for your business…

1. What are your opinions in regards to Best Practices for the SEO – Search Engine Optimization / SEM – Search Engine Marketing industry? How does a company effectively compete online using traditional optimization strategies?

2. Can you assure us that the marketing strategies and methods that you are utilizing fall under the criteria of Best Practices for the SEO/SEM Industry? Can we assume that this means no penalties for our website? Penalties could include, but are not limited to; removal from the search engines or directories index.

3. How many search engine marketing campaigns have you been involved with? What was your role for those projects? How many are still active? How many are inactive? If inactive, why?

4. Are there any guarantees for top search engine positions? The answer to this question will depend on whether or not you choose a Pay Per Click (PPC/CPC) Program from Google, Yahoo!, Live or Ask.

Depending on the competitiveness of your industry, guaranteed top search engine placement may be difficult and expensive to maintain. We recommend an ROI analysis prior to making a commitment.

5. Do you have experience managing Pay Per Click (PPC), Cost Per Click (CPC), and other keyword bid management campaigns? What types of programs, if any, do you use for PPC bid management?

6. What is link popularity? What linking strategies would you use to increase link popularity for our website? Is this service part of the proposed price? What types of websites will you target for link opportunities? What other target audiences are available in a link strategy campaign?

7. What is Google PageRank and how does it affect our website(s)? How would you address improving our PageRank with Google, and other search engines that calculate the number of quality inbound links to our website?

8. What changes can we expect you to make to our website to improve our positioning in the search engines? Will these changes be visible? Will there be changes in the coding of our website?

9. What type of reporting (website statistics/metrics) will you provide to us? How often will you provide those reports? Do you provide live statistics? Will you provide consultation on how to interpret the reports so that we have a basic understanding of the statistics?

10. Do you offer ROI (Return On Investment) analysis? Is this in addition to your contract pricing? Have the consultant explain the process of how the ROI will be determined. This type of ROI tracking may require strict participation by the employees of your company. You may need to address internal procedures first, before being able to successfully track ROI for your website.

As an SEO Professional I hereby suggesting you an SEO Company who offers affordable organic SEO Services for your business.

SEO Services Group – http://www.seoservicesgroup.com/

SEO Services Group is a SEO company offering SEO services with a highly-qualified professional team at affordable rates with guaranteed results.

Good Luck! 🙂

Mandy asks…

How can I make my first affiliate commission today?

Hi I have been researching and reading books on internet and affiliate marketing for about 7 months and I have not “earned” one affiliate commission. I would be so happy if some one could give me a step by step make your first commission today proven method. I want to make this my “full time Job” can anyone help?

barry0912 answers:

Most people don’t make it in affiliate marketing, gurus will often tell you that too often people quit when they were on the threshold of success.

The fundamental thing is to reach many many prospects either by putting a lot of time and sweat into developing a site that ranks well in the search engines or by floating a good size budget in advertising. Yea there are techniques to select the best markets and products and to convert the most visitors into buyers, the roughest conversion guides suggest a rule of thumb conversion estimate of 1%, if one in 100 visitors to your site clicked a banner and 1 in 100 of those actually made a purchase from the sales page, it would require 10,000 visitors to your site per commission. Hopefully your site is more efficient, but it reminds you that it’s all a numbers game.

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Your Questions About Anonymous

Jenny asks…

What is the best free anonymous proxy server?

I am trying to use an anonymous proxy server to make it harder for the “internet” to know my IP address. Anyone know?

barry0912 answers:

Unfortunately good free Proxies are a thing of the past – You might find some if you asked on FacePunch or a Usenet forum (or torrenting forum for that matter) however most people are going to tell you that paid VPN and Proxy are the only real safe way to protect yourself these days – With all the file sharing laws up in the air, VPN and Proxy are big big business, and you are likely to have all the pages you visit over the VPN, passwords etc all redirected to/through third parties.

Look for a paid for service that will give you security, as well as a guarantee that if the law comes knocking on their doorstep, they dont have logs of your activity.

George asks…

What to write on an anonymous valentines note?

How do i start it? It’s for one of my best friends, hes a guy im a girl lol, but i dont want to ruin things all out by asking him out SO i thought i’d hide an anonymous note in his bag 🙂 any suggestions?

barry0912 answers:

That is really sweet of you. I love the idea of putting a little note in his bag. But you could be soooo much more creative. Why not use one of the anonymous mailing websites out there like SilentSender.com . You can write a really sweet and insightful letter, and even include some meaningful photographs (maybe pictures of things that would slowly give him an idea of who you are, without actually telling who you are.) I would love to get an anonymous letter, with a few pics or art, or something I created for my crush or just some romantic photograph of something meaningful, like where you share a moment you think you connected (a place). Just an idea- It would be cool to do the extra mile. Good Luck hope this helps.

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Your Questions About Internet Marketing Company

Joseph asks…

What is the best Web Design Companies in Udaipur?

I’m looking for a web site company to do my new website and some internet marketing. What are some of the best companies in Udaipur who can make a good solid website design?

barry0912 answers:

I dnt know anyone in udaipur but i do know some one who can make you website in your budget and if you are lucky enough to persuade them they might actually build you website in less then your budget.
They are perfomed well in the web design and development Go to their website: Websartech.com division of cyber zone near by university road Udaipur.

Lizzie asks…

What is a solid Residual Income Opportunity that will teach me to make extra income from home?

Hi
I am a strong believer in personal development and am looking for residual income business opportunity that will allow me to make extra income from home.
Any ideas along that line? I hate lotion/potion companies (as do my friends and family) so, any ideas/suggestions along the lines of internet marketing?

barry0912 answers:

I found something that basically describes what you were looking for (asking about) as far as earning extra income & earning residual income is concerned.
It is a network marketing company that is based on self help and personal development. The guy you see in the video is Jason Cardamone, a good friend of mine… And he is doing incredibly well with Success University. I would recommend checking it out if it is something up your ally… For sure!

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