Your Questions About Internet Marketing Degree

Chris asks…

i’ve looked for a job all over the internet, but i have a bachelors and all the jobs are useless, now what?

hi, i’ve been to monster, careerbuilder, hotjobs, and craigslist and no luck pertaining to me having a bachelors, specifically a bachelors in business, specializing in marketing IMC. i’ve been looking about two to three times a week and none of the jobs are good — they’re all implicitly shady, i just feel it. what can i do to find a job without looking at these sites? thank you 🙂
sorry for my brief and unclear explanation of my experience. by shady, i mean, just about all of the company profiles seem to primarily utilize cold calling, door to door, or dirty sales techniques to exist. i got a degree so i don’t have to do that. i have 2 years experience in customer service, but that’s all. i’m 23 and just graduated a month ago. thanks all 🙂

barry0912 answers:

Get off the internet.

Most people do not find jobs through the job web sites like monster etc.

I work as an adjuster. I have marketing reps with vendors (restoration companies, rental companies etc) that we use visit me often. There job is to try to get me to use them – instead of the other guy.

Sure, they post ads on the internet and in industry publications.

But they get my business, because they come into my office an meet me. They bring managment to my office to meet me. So that if I have a problem – I know the manager and can call them to get the problem solved. They get my business, not because of the internet ads, but because of the interpersonal relationship they take the time to develop with me.

All job hunting is …..is marketing. But instead of selling a service you are selling yourself.

So, if you are selling yourself… Why would you hang everything on the internet – moster.com, careerbuilder.com. I don’t have marketing degree….but I doubt a sucessful marketing strategy relies only on 1 soure.

So, keep searching the internet and the sunday paper. Also search state and federal goverment web sites. Many communities have their own career finder website for local companies- search those.

Go meet and register with every employment agency you can. You can get some temp work – so the money will help. And many companies do not post job openings– but use temp agencies to screen potential employees.

Join the local Jaycees. Get to know people. Let them know you are looking for a job. Many people find jobs b/c they knew someone at the company. Develop a network.

Get involved in volunteer work. You may meet someone at that volunteer fundraiser that is a potential job connection. And, since you are not working – you have the time and it helps to build your resume. Pick something you are interested in and get involved. The only thing it will cost you is time– and you have that.

Let every friend and family member know you are looking for a job and are open to anything.

Don’t restrict yourself. There are way more marketing majors than marketing jobs. So, be willing to look at any job you qualify for. You may find that you end up in an industry that you never thought you would be in – but love.

Start sending out resumes and cover letters. Make sure there are no mistakes in either. They must be perfect or they get tossed.

Make sure to have a resume that applies to the job you are looking for. Don’t send a resume to an insurance company to apply for an adjusters position with an objective that says you are looking for a job in the marketing field.

Be sure that your resume stresses the experience/education that applies to that job.
An insurance company will want to see a 4 year college degree and good customer service skills, time management, organization. So, make sure your resume reflects those values. But this may not be what a marketing position wants — they may be more interested in your education.

If you don’t have experience in a specific field, you usually need a contact in the company. So really “network”. If the company has an opening, the fact that an employee recommended you will greatly increase your chance of getting an interview. It won’t get you the job (you still have to do that in the interview) but it will go a long way to getting you the interview.

I have a history degree. When I got out of college, I went to work as an assistant manager in a retail store. I had a family connection. I did that for a year and got some good customer service experince and a good dose of “grow up”. I then got on with a major insurance company. (Again, I had another family member that worked with that company in a different state). I was hired to work as an insurance adjuster.

I have been working as an adjuster for 12 years now. I’m in a profession where I can take care of myself and support a family. When I was in college – could I have told you this would be the profession I’d be in? No.

So, be open to any opportunity that presents itself and start developing and working your network. A company is not going to just show up at your door begging you to work for them…..you have to work hard and find that job.

Good Luck.

Mark asks…

Positions In Marketing?

Okay I’m currently working on my AA Degree in Business. But what I really want to get into is Marketing/Advertising. So far all I know about positions in Marketing is a Marketing Executive. Can anyone please tell me what are the positions in Marketing/Advertising starting from the bottom all the way to the top!!

barry0912 answers:

US Department of Labor, Occupational Outlook Handbook:
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
http://www.bls.gov/oco/ocos020.htm

Advertising managers. Advertising managers direct a firm’s or group’s advertising and promotional campaign. They can be found in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in companies that advertise heavily. They work with sales staff and others to generate ideas for the campaign, oversee a creative staff that develops the advertising, and work with the finance department to prepare a budget and cost estimates for the campaign.

Marketing managers. Marketing managers work with advertising and promotion managers to promote the firm’s or organization’s products and services. With the help of lower level managers, including product development managers and market research managers, marketing managers estimate the demand for products and services offered by the firm and its competitors and identify potential markets for the firm’s products. .

Promotions managers. Promotions managers direct promotions programs that combine advertising with purchasing incentives to increase sales. Often, the programs are executed through the use of direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or other special events.

Public relations managers. Public relations managers plan and direct public relations programs designed to create and maintain a favorable public image for the employer or client. For example, they might write press releases or sponsor corporate events to help maintain and improve the image and identity of the company or client.

In large organizations, public relations managers may supervise a staff of public relations specialists. (See the Handbook statement on public relations specialists.) They also work with advertising and marketing staffs to make sure that the advertising campaigns are compatible with the image the company or client is trying to portray. In addition, public relations managers may handle internal company communications, such as company newsletters, and may help financial managers produce company reports. They may assist company executives in drafting speeches, arranging interviews, and maintaining other forms of public contact; oversee company archives; and respond to requests for information. Some of these managers handle special events as well, such as the sponsorship of races, parties introducing new products, or other activities that the firm supports in order to gain public attention through the press without advertising directly.

Sales managers. Sales managers direct the distribution of the product or service to the customer. They assign sales territories, set sales goals, and establish training programs for the organization’s sales representatives. (See the Handbook statement on sales representatives, wholesale and manufacturing).

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Your Questions About Internet Marketing Jobs


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Carol asks…

How could I make my marketing presentation more interesting?

I had a group marketing presentation my job was to get info on the competitors which is the water company. The teacher wanted it to be enthusiastic but my part is more report like, how can I have fun with even though it’s mostly talking about water contaminants?

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barry0912 answers:

Sure. Can you get/take some photos? You could pretend that you’re an undercover agent getting info on the competition and show photos of their operation. At least, you can do screenshots of the Internet-based information you got and tell it as a story of how you uncovered the information.

Ellen Finkelstein
www.ellenfinkelstein.com

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Joseph asks…

how can i make my first million before 25?

I’m 16 right now and I’m trying to make my first million dollars before the age of 25. ive decided to major in business and internet marketing in college. im gonna have a job and invest my money so by the time i graduate from college at 21 i should have a capital of x amount or net worth. Ive also though about inventing something and put in on tv or writing a book any other tips you could give me please and thank you.

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barry0912 answers:

Open an adult retail store. Theres massive amounts of money. It is a 14 billion dollar a yr industry, cut your piece of the pie.

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Your Questions About Internet Marketing Degree

Ruth asks…

I finally know how to become rich?

Well the honest truth is that the easiest way to get rich is by living out of every person that works for you.
EX: The owner of a law firm, how does he make money? Does he work?NO (he hires someone to run his business) So here is how the owner of the law firm makes money. He has 200 lawyers working under him and each of those lawyers get a cut of what they make. Lets say those 200 lawyers had 4,000,000 dollars worth of cases. Each of them gets a share lets say each of those guys made 5,000 dollars that month the guy who runs the business made a 3,000,000 dollar profit and all he sacrificed were 1,000,000 dollars. So what I am trying to say is the way to become rich is:
Get a good degree (optional)
Have lots of assets that can bring you income like
Businesses,Real Estate,Internet Marketing etc.
Have stocks and bonds (they help in the long run)

And remember Assets get you rich!! You may say who are you to give this info well, technically I am a 17 year old male. But I do own stock (green energy and HP) and I plan to start a business based on weapon manufacturing,aerospace,PMC etc. Some assets I want are cosmetic related and real estate and also racehorses. I plan to major in archaeology. But of course you may say these are dreams and they may never happen. I sincerely believe I can and you should too. So get off that lazy butt and start now!!
You want to have fun? Dude do you know how much Roman Abrahmovic wastes on parties? He wasted 6 million dollars on a party he invited Orlando Bloom,Gwen Stefani,Brad Pitt etc…. He doesn’t even work his CEO does it for him!!

barry0912 answers:

Good 4 u

David asks…

What kind of jobs can a 3 year Business Administration Diploma from College get you?

I know a University degree is the best route but I need to start somewhere. My specialization was Entrepreneurial Management & my studies included classes about sales, marketing, problem solving, etc.

I worked 5 years part time for a retail store in the past where I handled tons of duties including problem solving.

For the past 5 years (current job) I do dispatch for a transport company.

I been doing a lot of internet marketing as of late & learned lots from it. Not sure if I should include that experience in my resume or not.

Thanks for helping 🙂

barry0912 answers:

Apply to any secretary I position. Also increase your skills of typing and computer .

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Your Questions About Internet Marketing News

Lizzie asks…

Do you know who owns everything you read and watch on television?

GENERAL ELECTRIC —

Television Holdings:
* NBC: includes 13 stations, 28% of US households.
* NBC Network News: The Today Show, Nightly News with Tom Brokaw, Meet the Press, Dateline NBC, NBC News at Sunrise.
* CNBC business television; MSNBC 24-hour cable and Internet news service (co-owned by NBC and Microsoft); Court TV (co-owned with Time Warner), Bravo (50%), A&E (25%), History Channel (25%).
The “MS” in MSNBC
means microsoft
The same Microsoft that donated 2.4 million to get GW bush elected.

Other Holdings:
* GE Consumer Electronics.
* GE Power Systems: produces turbines for nuclear reactors and power plants.
* GE Plastics: produces military hardware and nuclear power equipment.
* GE Transportation Systems: runs diesel and electric trains.
==================================================

WESTINGHOUSE / CBS INC.

Westinghouse Electric Company, part of the Nuclear Utilities Business Group of British Nuclear Fuels (BNFL)
whos #1 on the Board of Directors? None other than:
Frank Carlucci (of the Carlyle Group)

Television Holdings:
* CBS: includes 14 stations and over 200 affiliates in the US.
* CBS Network News: 60 minutes, 48 hours, CBS Evening News with Dan Rather, CBS Morning News, Up to the Minute.
* Country Music Television, The Nashville Network, 2 regional sports networks.
* Group W Satellite Communications.
Other Holdings:
* Westinghouse Electric Company: provides services to the nuclear power industry.
* Westinghouse Government Environmental Services Company: disposes of nuclear and hazardous wastes. Also operates 4 government-owned nuclear power plants in the US.
* Energy Systems: provides nuclear power plant design and maintenance.
================================================================

VIACOM INTERNATIONAL INC.

Television Holdings:
* Paramount Television, Spelling Television, MTV, VH-1, Showtime, The Movie Channel, UPN (joint owner), Nickelodeon, Comedy Central, Sundance Channel (joint owner), Flix.
* 20 major market US stations.
Media Holdings:
* Paramount Pictures, Paramount Home Video, Blockbuster Video, Famous Players Theatres, Paramount Parks.
* Simon & Schuster Publishing.
=============================================

DISNEY / ABC / CAP

Television Holdings:
* ABC: includes 10 stations, 24% of US households.
* ABC Network News: Prime Time Live, Nightline, 20/20, Good Morning America.
* ESPN, Lifetime Television (50%), as well as minority holdings in A&E, History Channel and E!
* Disney Channel/Disney Television, Touchtone Television.
Media Holdings:
* Miramax, Touchtone Pictures.
* Magazines: Jane, Los Angeles Magazine, W, Discover.
* 3 music labels, 11 major local newspapers.
* Hyperion book publishers.
* Infoseek Internet search engine (43%).
Other Holdings:
* Sid R. Bass (major shares) crude oil and gas.
* All Disney Theme Parks, Walt Disney Cruise Lines.
======================================================

TIME-WARNER TBS – AOL

America Online (AOL) acquired Time Warner–the largest merger in corporate history.
Television Holdings:
* CNN, HBO, Cinemax, TBS Superstation, Turner Network Television, Turner Classic Movies, Warner Brothers Television, Cartoon Network, Sega Channel, TNT, Comedy Central (50%), E! (49%), Court TV (50%).
* Largest owner of cable systems in the US with an estimated 13 million subscribers.
Media Holdings:
* HBO Independent Productions, Warner Home Video, New Line Cinema, Castle Rock, Looney Tunes, Hanna-Barbera.
* Music: Atlantic, Elektra, Rhino, Sire, Warner Bros. Records, EMI, WEA, Sub Pop (distribution) = the world’s largest music company.
* 33 magazines including Time, Sports Illustrated, People, In Style, Fortune, Book of the Month Club, Entertainment Weekly, Life, DC Comics (50%), and MAD Magazine.
Other Holdings:
* Sports: The Atlanta Braves, The Atlanta Hawks, World Championship Wrestling.
=======================================================

NEWS CORPORATION LTD. / FOX NETWORKS (Rupert Murdoch)

Television Holdings:
* Fox Television: includes 22 stations, 50% of US households.
* Fox International: extensive worldwide cable and satellite networks include British Sky Broadcasting (40%); VOX, Germany (49.9%); Canal Fox, Latin America; FOXTEL, Australia (50%); STAR TV, Asia; IskyB, India; Bahasa Programming Ltd., Indonesia (50%); and News Broadcasting, Japan (80%).
* The Golf Channel (33%).
MEDIA HOLDINGS:
* Twentieth Century Fox, Fox Searchlight.
* 132 newspapers (113 in Australia alone) including the New York Post, the London Times and The Australian.
* 25 magazines including TV Guide and The Weekly Standard.
* HarperCollins books.
OTHER HOLDINGS:
* Sports: LA Dodgers, LA Kings, LA Lakers, National Rugby League.
* Ansett Australia airlines, Ansett New Zealand airlines.
* Rupert Murdoch: Board of Directors, Philip Morris (USA).

barry0912 answers:

Hi there

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Lisa asks…

Think about the conversation between the systems development team and the people from Marathon Vitamin shop?

1.INTRODUCTION MARATHON VITAMIN SHOPS

Marathon Vitamin Shops was successful in getting its Web site up and running. The Web developers put the company’s entire catalog online and included a choice of skins so that each type of customers would enjoy using the Web site.

The analysts are meeting with owner Bill Berry and some employees to evaluate customers’ feedback as well as give their own reactions to the new Web site. They are meeting in a large conference room, where they have a computer with Internet access and a projector. As they sit down at the table, the entry screen for the Web site is projected at the front of the room. “The Website has attracted lots of attention, but we want to give the customers even more so that they keep coming back,” says Bill, gesturing to the screen.

He continues. “It’s not like we’re closing our retail stores or any thing. In fact, it’s just the opposite. When customers notice we’re on the Web, they’re eager to locate the store in their community. They want to be able to walk into store and talk to a trained expert rather than buying everything over the Internet. We need to tell people how to get there.”

“We think we can improve the site by adding special enhancements and features, ‘says AI Falfa, a member of the systems team, who originally developed and implemented the ecommerce Web site.

“Yes,” says Ginger Rute one of the other members of the systems development team, as she nods in agreement.” Blockbuster and Borders use a mapping facility from MapQuest, and Home Depot uses maps from Microsoft Vicinity, which also produces MapBlast!”

Vita Minn, another member of the original systems development team, speaks up enthusiastically, saying, “We know of a couple good message board service and chat rooms we can build into our Web site. We think they can improve the stickiness of the site, making people stay on the site longer and also making them want to return.”

“That’s a great idea, “says Jin Singh, one of the technologically savvy Marathon employees. “We can let customers talk with one another; tell each other about a product they liked, and so on. We could even let them start their own blogs.”

Vita continues by moving to the computer keyboard and saying, “Let me show you the sites at www.planetgov.com and www.worldviewer.com.” As she types in the first URL, the group sees the site projected. “They use chat systems from ichat and Multicity.com, respectively,” she continues.

“Customers also need to search for more information about a product or manufacturer,” AI adds. “Let’s make it easier for them. Let’s look at www.Cincinnati.com for an example. They use Atomz to search for information. “

After listening intently, Bill speaks up. “Medical information could also be useful” he says. “I’ve notice that www.medpool.com has medical news from NewsEdge. I’ve seen people on the treadmills at my health and fitness centre watching the financial channels while they exercise.”

“While we’re at it, why don’t we add news and financial information to the web site?” Ginger asks. “I notice that www.nmmm.com has market news from a company called Moreover.com.”

Think about the conversation between the systems development team and the people from Marathon Vitamin shops. Some of the enhancement suggestions involve taking advantage of free service; others required payments ranging from $1000 to $5000 annually. Although some were good ideas, others may not be practical or feasible. Perhaps some of the ideas just do not make sense for the company.

For each of the following, review what you know about the mission and business activities of Marathon Vitamin Shops. Then make a critical and analytical recommendation regarding each option the analyst and client have made and defend it:
Mashups using Google Maps
Chat rooms and message boards
Blogs
Search engines
Medical information
News feeds and financial markets information.

Subsequently choose any 4 suitable options based on your critical analysis and recommendation and develop the sites to value add Marathon Vitamin Shops.

2.Think about the conversation between the systems development team and the people from Marathon Vitamin shops. Some of the enhancement suggestions involve taking advantage of free service; others required payments ranging from $1000 to $5000 annually. Although some were good ideas, others may not be practical or feasible. Perhaps some of the ideas just do not make sense for the company.

3.For each of the following, review what you know about the mission and business activities of Marathon Vitamin Shops. Then make a critical and analytical recommendation regarding each option the analyst and client have made and defend it:
Mashups using Google Maps
Chat rooms and message boards
Blogs
Search engines
Medical information
News feeds and financial markets information.

barry0912 answers:

The mission statements must be equal in sum to the coefficient ratios by means of the status quo.

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