Your Questions About Internet Marketing Strategies

Sharon asks…

I have entrusted to take a class on general marketing, What are the techniques of general marketing?

I wish to know about the tricks, techniques, ideas and methods to promot the small scale products in to market?

barry0912 answers:

For a marketing plan to be successful, the mix of Product, Price, Promotion, and Placement must reflect the wants and desires of the consumers in the target market. Trying to convince a market segment to buy something they don’t want is extremely expensive and seldom successful. Marketers depend on marketing research, both formal and informal, to determine what consumers want and what they are willing to pay for. Marketers hope that this process will give them a sustainable competitive advantage. Marketing management is the practical application of this process.

Most companies today have a customer orientation (also called customer focus). This implies that the company focuses its activities and products on customer needs. Generally there are two ways of doing this: the customer-driven approach and the product innovation approach.

In the consumer-driven approach, consumer wants are the drivers of all strategic marketing decisions. No strategy is pursued until it passes the test of consumer research. Every aspect of a market offering, including the nature of the product itself, is driven by the needs of potential consumers. The starting point is always the consumer. The rationale for this approach is that there is no point spending R&D funds developing products that people will not buy. History attests to many products that were commercial failures in spite of being technological breakthroughs.

The next big thing is a concept in marketing that refers to a product or idea that will allow for a high amount of sales for that product and related products. Marketers believe that by finding or creating the next big thing they will spark a cultural revolution that results in this sales increase.

In a product innovation approach, the company pursues product innovation, then tries to develop a market for the product. Product innovation drives the process and marketing research is conducted primarily to ensure that a profitable market segment(s) exists for the innovation. The rationale is that customers may not know what options will be available to them in the future so we should not expect them to tell us what they will buy in the future. It is claimed that if Thomas Edison depended on marketing research he would have produced larger candles rather than inventing light bulbs. Many firms, such as research and development focused companies, successfully focus on product innovation. Many purists doubt whether this is really a form of marketing orientation at all, because of the ex post status of consumer research. Some even question whether it is marketing.

Diffusion of innovations research explores how and why people adopt new products, services and ideas.

A relatively new form of marketing uses the Internet and is called internet marketing or more generally e-marketing, affiliate marketing or online marketing. It typically tries to perfect the segmentation strategy used in traditional marketing. It targets its audience more precisely, and is sometimes called personalized marketing or one-to-one marketing.

Marketing is an ongoing process of planning and executing of the marketing mix (Product, Price, Place, Promotion) of products, services or ideas to create exchange between individuals and organizations.

Marketing tends to be seen as a creative industry, which includes advertising, distribution and selling. It is also concerned with anticipating the customers’ future needs and wants, which are often discovered through market research.

Essentially, marketing is the process of creating or directing an organization to be successful in selling a product or service that people not only desire, but are willing to buy.

Therefore good marketing must be able to create a “proposition” or set of benefits for the end customer that delivers value through products or services.

Its specialist areas include:

advertising and branding
communications
database marketing
direct marketing
event organization
global marketing
international marketing
internet marketing
industrial marketing
market research
public relations
retailing
search engine marketing
marketing strategy
marketing plan
strategic management

James asks…

Has anyone ever found a work at home business on the internet?

I mean one that actually works and pays you? I know there are many out there–but I also know many are scams to get your money. I’d love to find a business I could do from home. The only training I have is nursing and also corrections–hardly internet business material! I’d prefer a legal business also!

barry0912 answers:

Hi,

Nice day to you.

Why not you consider to start your own website and start doing your own Internet Home Business.

This is the best way for you to avoid from scams.

To start a Internet Business for your own is not a hard job as what you think.

I’ll divide my answers into few section. Wish this answers can give you some reveals how to start your own online business and bring you to success.

Answer 1
Do you have any ideas in what kind of products or services you are going to sell for your online business?

My suggestion is, find somethings you are really interesting with it and you can pay fully passion with it. Otherwise you will give up very very soon. Many successful internet millionaires start their online business with their own interest.

Example
-Sport website – they love football, NBA, Formula One, etc.
-Travelling hot spots website – they love travelling.
-Food recipe website – they love cooking.
-Entertainment website – they love music, movies, idols.
-Pets website – they love animals.
-Loves website – they are experts in dating.
And many more.

Start today, think what you are really interesting in?

Answer 2
Make sure the products or services you are going to sell with an existing huge market. Do the market research before you start your business. A business won’t make money even he has a perfect product or service but there are no market require for that product or service.

There are many low cost online softwares can help you to determine whether your business with an existing hungry market or not.

Answer 3
Create a website.There are many online experts can help you to build up a business website just within 1-2 weeks time. You no need to know anything about web design or programming.

Just let them know what kind of business you wish to start up, they will help you to create all the business features and tools on your website and make it looks professional.

Answer 4
Now you have a best product to sell but your business still can not earn money if you don’t have a good marketing strategy. Takes a look at McDonald. McDonald is not selling the best burger in the world, but he own the most franchises all around the world. His successful secret is applying an excellent strategy into his business but not selling the best burger in the world.Get the online supporting team to consult your business step by step to success.

Wish this opinions can help you.

Wishing you success.

P.s : I have to make my explanation in short summarize here. Sorry for any inconvenience caused. If you be willing, you can read my real story and experience in how do I start my own internet home business and use it to earn money for me. Feel free to email me a blank mail with the subject “Real Story”. I will share the story with you. Chriswwy789@yahoo.com

Kindest Regards,
Chris.

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Your Questions About Internet Marketing Forum

Donald asks…

How Can i start my own profit business online and retail?

Trying to take advantage of an open market during this recession by investing little of five thousand dollars. Searching for a market to expand an idea for my own enterprise. I am wondering where should i look for it legally without being scam by fake ads? What other legal site offers you the best idea to run both online and retail? Also how to find ways to get product into your business?

barry0912 answers:

My husband is a member of an Internet marketing community called Wealthy Affiliate. It is like a school for internet marketers.
There are a lot of people in it that know what they are doing and everybody is trying to help each other. You can learn so much there. The forums, the support, the coaching, all the information they provide you with. You can find the right answers for most of your questions regarding starting an online business, advertising, etc. It is a great program.
Check it out if you want to… I guarantee you will not regret it: http://www.wealthyaffiliate.com?a_aid=jV6Ylqvy

Mary asks…

I would like to learn more about the stock market, can someone tell me where to start?

I am interested in the goings on of the stock market. I would like to know how to decipher everything and possibly do some informed investing on my own. Can someone show me where to begin learning about it?

barry0912 answers:

Standard investment advice is that you should invest in a diversified mix of stocks, bonds, and money market funds. If you are like most people you will invest part of your money aggressively in stocks, and part conservatively in money market funds and bond funds. Vanguard has an on-line questionnaire which will give you an idea of how to do “Asset Allocation,” determining how much to put in each type of fund.

You want to buy a diversified portfolio of stocks as individual stocks are too risky. Highly knowleadgable people can buy a properly balanced portfolio, but most folks have a difficult time balancing things on their own. They will misbalance their portfolio by buying all small stocks or all growth stocks, or some other misbalanced assortment of stocks. Back in 2000, Some people bought all internet stocks; they got burnt when they all crashed together. You have to diversify across industries. Unless you know what you are doing, it is best to buy mutual funds. I like Vanguard.com, other people like Fidelity, TIAA-CREF, and DFA. Buy no-load, low cost funds.

If your company offers a 401K plan at work, try to invest the most you can. The money grows tax free, and some companies will match your contribution. Investing in a mutual fund IRA is also a good idea. If you have children, you may want to consider a 529 plan or other college savings plan that grows tax free.

I like index funds. Because of their broad diversification, you are less likely to have a dramatic drop in value. They also have the lowest expenses. For stock funds, I would suggest putting ~70-80% of your money in the Vanguard Total Stock Market Index Fund. And ~20-30% in a foreign stock index fund. However, there are many different opinions out there on what the best mutual funds are. Read the links below and form your own opinion.

If you have high-interest debt, like credit cards, it is best to pay this off first before trying most of the investment ideas above. You should also have 3-6 months of salary saved up as an emergency fund in a bank or money market fund before trying more risky investments.

Believing advice you get on Yahoo answers can be risky, so read these websites for further information. If you find it too confusing, contact a professional financial advisor. They will charge you significant commissions, however.

Sources:
http://www.vanguard.com/VGApp/hnw/planningeducation
http://www.fool.com/school.htm
http://sec.gov/investor/pubs/assetallocation.htm
http://www.diehards.org/readsites.htm
http://finance.yahoo.com/education/begin_investing
http://finance.yahoo.com/funds/basics

Asset Allocation Calculators
(Determining how much to put in stocks and how much into bonds and money markets is a personal decision depending on your financial status. These Asset Allocation questionaires give you a rough idea how to do this. I like Vanguard best, but try some of the other sites as well.)
https://personal.vanguard.com/VGApp/hnw/FundsInvQuestionnaire?cbdInitTransUrl=https%3A//flagship.vanguard.com/VGApp/hnw/planningeducation/education
https://ais2.tiaa-cref.org/cgi-bin/WebObjects.exe/DTAssetAlcEval
http://www.ifa.com/SurveyNET/index.aspx

Web forum: http://www.diehards.org/
(Many investment web forums are overrun by scam artists. This one seems the most legitimate site.)

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Your Questions About Internet Marketing News

John asks…

Do you live in one of the areas being hit hard by theives stealing plants?

I do. It has been all over the news here. Theives are jacking flower beds like crazy in my area. And I woke up this morning to find all of my rose bushes gone. Plants? I would have never thought that they’d be targeted. What about y’all?

barry0912 answers:

No, fortunately I do not. I suspect your stolen rose bushes will show up at a flea market or other seller’s venue. Personally, I’d be playing detective and when I’ve found my plants, I’d call the police immediately. Of course, the thieves may be selling them on one of the internet sites, too.

Sorry you suffered such a loss. I’d be steaming mad!

Where do you live? Where is this happening?

James asks…

What is the best book to purchase for a beginner to learn how to purchase stocks?

I would like to buy stocks over the internet, but I have no clue on what stocks to buy or how to do it.

barry0912 answers:

I am assuming that you are using “limited funds” to start “investing over the internet”…..but I am VERY CONCERNED with the “I have no clue on what stocks to buy..or how to do it”. Honestly, you are “exactly” the type of person who should NOT be trading/investing on your own…as another answer before me said “find a reputable professional”…it doesn’t matter what company he/she is with…their skill/knowledge and ethics are what matter most!!!

However…to answer your question…there are a HUGE number of books to “purchase”…..but if you’re posting on here…and you want to trade over the internet…USE THE INTERNET for what it was invented for…sharing knowledge!

BOOKS don’t “interact” with you…can’t let you “test drive” sample portfolios…backtest potential portfolios…learn about many different strategies/products, etc …..and cost you nothing more than you are already using for internet access.

Sooooo……Here is a “sample” of what I recently shared with a similar Yahoo Answers member……

This will be a fairly extensive listing of where to go to learn about stocks, bonds, personal finance, economic issues(stock related), etc etc etc……only because you sound like you earnestly want to know.

For STOCK/Mutual Fund/Options/Finance-related information:

**www.kiplingers.com (more “personal finance” than stocks…but that’s critical in life too…kiplinger newsletter and/or Kiplinger Personal Finance magazine!)
**www.fool.com (classes to sign up for, free, etc)
**www.seekingalpha.com (better for the “technical analysis” crowd)
**www.whispernumbers.com (professional and non-pro opinions…group think?…play it to your advantage?)
**www.yahoo.com (finance section…good site (that’s free) for tracking (delayed) your stock portfolio)
**www.msnbc.com (current “in-the-news” stuff)
**www.morningstar.com (mostly for funds…stocks too)
**www.dismalscientist.com (more MACRO-economic…for those who want to know “why, how…” things happen)
**www.888options.com (Great Options site, free options DVD and classes!)
**www.optionsmonster.com (Options site)
**www.CBOE.com (THE Options exchange, “Learning Center”/”Options Institute”=free classes!)
**www.lightbulbpress.com (easy to understand, quick read, booklets etc.)
**www.street.com (Cramer’s name to fame! “trader, not investor” related advice mostly!)
**www.horsesmouth.com (a stock/stock market barometer!)
**www.bankrate.com (good resource on rates, and much more!)

And…sooooo many more… I’ll save “financial Calculator” websites (for everything you can imagine, and many that you can’t) for another time!!! Oh, these are “off the top of my head”…..there are many others that I’ve gone “blank” on…and may add later, after I check my work computer (since I’ve saved the shortcuts on several, I don’t remember the actual addresses!…silly me!!!)

Study hard…don’t lose your money “guessing”…study/read first…then take a “gamble?” (pun intended)…and/or find an above average/ethical professional to do the work for you.

***Oh, yeah….all of the above information should be FREE for all/overwhelming majority of the information…AND “Most traders/investors” don’t know about them. Also, NEVER buy those newsletters, etc you’ll get “pitched”…use these sites…and think for yourself…or hire a “personal” advisor who knows you and what your goals, needs, etc are.

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Your Questions About Internet Marketing Jobs

Susan asks…

Do you need an internet marketer to advertise your business?

Do you need an internet marketer to advertise your business?
Do you need an internet marketer to advertise all about your restaruant or business? This will allow you to get more customers and clients. I may know a good company. Let me know!

barry0912 answers:

Yes Obviously…You need a good Internet Marketer to market your business to survive in this competitive SEO world.

Now a days, there are plenty of Internet marketing companies available in the market. Choosing one among the best is a critical job for you.

Here are questions that you might consider asking the SEO Consultant before choosing them for your business…

1. What are your opinions in regards to Best Practices for the SEO – Search Engine Optimization / SEM – Search Engine Marketing industry? How does a company effectively compete online using traditional optimization strategies?

2. Can you assure us that the marketing strategies and methods that you are utilizing fall under the criteria of Best Practices for the SEO/SEM Industry? Can we assume that this means no penalties for our website? Penalties could include, but are not limited to; removal from the search engines or directories index.

3. How many search engine marketing campaigns have you been involved with? What was your role for those projects? How many are still active? How many are inactive? If inactive, why?

4. Are there any guarantees for top search engine positions? The answer to this question will depend on whether or not you choose a Pay Per Click (PPC/CPC) Program from Google, Yahoo!, Live or Ask.

Depending on the competitiveness of your industry, guaranteed top search engine placement may be difficult and expensive to maintain. We recommend an ROI analysis prior to making a commitment.

5. Do you have experience managing Pay Per Click (PPC), Cost Per Click (CPC), and other keyword bid management campaigns? What types of programs, if any, do you use for PPC bid management?

6. What is link popularity? What linking strategies would you use to increase link popularity for our website? Is this service part of the proposed price? What types of websites will you target for link opportunities? What other target audiences are available in a link strategy campaign?

7. What is Google PageRank and how does it affect our website(s)? How would you address improving our PageRank with Google, and other search engines that calculate the number of quality inbound links to our website?

8. What changes can we expect you to make to our website to improve our positioning in the search engines? Will these changes be visible? Will there be changes in the coding of our website?

9. What type of reporting (website statistics/metrics) will you provide to us? How often will you provide those reports? Do you provide live statistics? Will you provide consultation on how to interpret the reports so that we have a basic understanding of the statistics?

10. Do you offer ROI (Return On Investment) analysis? Is this in addition to your contract pricing? Have the consultant explain the process of how the ROI will be determined. This type of ROI tracking may require strict participation by the employees of your company. You may need to address internal procedures first, before being able to successfully track ROI for your website.

As an SEO Professional I hereby suggesting you an SEO Company who offers affordable organic SEO Services for your business.

SEO Services Group – http://www.seoservicesgroup.com/

SEO Services Group is a SEO company offering SEO services with a highly-qualified professional team at affordable rates with guaranteed results.

Good Luck! 🙂

Mandy asks…

How can I make my first affiliate commission today?

Hi I have been researching and reading books on internet and affiliate marketing for about 7 months and I have not “earned” one affiliate commission. I would be so happy if some one could give me a step by step make your first commission today proven method. I want to make this my “full time Job” can anyone help?

barry0912 answers:

Most people don’t make it in affiliate marketing, gurus will often tell you that too often people quit when they were on the threshold of success.

The fundamental thing is to reach many many prospects either by putting a lot of time and sweat into developing a site that ranks well in the search engines or by floating a good size budget in advertising. Yea there are techniques to select the best markets and products and to convert the most visitors into buyers, the roughest conversion guides suggest a rule of thumb conversion estimate of 1%, if one in 100 visitors to your site clicked a banner and 1 in 100 of those actually made a purchase from the sales page, it would require 10,000 visitors to your site per commission. Hopefully your site is more efficient, but it reminds you that it’s all a numbers game.

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Your Questions About Internet Marketing

Nancy asks…

Do you think these Internet marketing tool reviews are accurate?

Do you think the Internet marketing tool and guide reviews on http://gradingwebmasters.com are accurate?

barry0912 answers:

It looks like they have a listing of programs that are good and you can use to compare.
However depending on how familiar you are with internet marketing, reviews like that might not be very useful. Any program that you purchase doesn’t provide you all the required marketing tools, because they specialize in a few aspects only.

Internet marketing tools can be broadly classified in two categories:
1. On Page & 2. Off Page factors.

On Page – meaning it is on your page – factors like: Keywords in your Domain name, Headline, Description, Content. You need to optimize this to get a high Google Page Rank.
If you are not on page 1 of google search it is harder to earn money.

Off page factors has mainly to do with the backlinks, links from other web sites. The higher the authority of the web site, the higher your page will be ranked.
Let’s say if your web sites has a link from you friend’s site that is a new site, you will not get much credit for this. But if you have a backlink from a site with a Page Rank of 8, you will be ranked higher.
So the key is not quantity but quality, it is something like if you hang around with popular people, you must be popular too. Google likes popular sites!
Some of the authority sites are Wikipedia, DMOZ and all .edu and .gov (education and government sites – however, they usually don’t allow links to commercial sites)

These are just a few things you need to know first. So don’t purchase any program until you are familiar with all the basics of internet marketing and are quite comfortable to do it.

To learn on how to build a website in your spare time and develop it into a profitable one, you can access the free training – Ebooks and videos – at http://www.internet-marketingtools.biz/

Once you learn the basics, then you are better equipped to choose the best program for you

Hope this helps

Victor

Mary asks…

What Do You Think Of Internet Marketing?

I have been marketing online for the past 9 years with great success. But I am looking into other people’s opinions what they think and have you made good income online! What is the best method you use etc?
Here’s my Internet Marketing Page: http://bit.ly/abqS7h

barry0912 answers:

The best way of advertising is now publishing in web directories like http://www.directory.ac You can improve your business, more traffic in web site, good numbers of clients and more . The Business Directory provides business listings to all World businesses, from sole traders, freelancer businesses, and new start-ups to established companies.
Source(s) : http://www.directory.ac

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Your Questions About Internet Marketing News

Sandra asks…

How to get basic understanding about stock market?

What do you think the best way for me will be to get basic, beginners understanding about the share market?

I want to put some money into some shares and have done for quite some time but I have no idea about it. Reading? Which books? Jump straight into the deep end and just buy some shares and learn that way? Watch the market section of the news?

Thanks

barry0912 answers:

Standard investment advice is that you should invest in a diversified mix of stocks, bonds, and money market funds. If you are like most people you will invest part of your money aggressively in stocks, and part conservatively in money market funds and bond funds. However, some young people will go all stocks, and some very conservative people will go all money markets. The links below have on-line questionnaires which will give you an idea of how to do “Asset Allocation,” determining how much to put in each type of investment.

You want to buy a diversified portfolio of stocks as individual stocks are too risky. Highly knowledgeable people can buy a properly balanced portfolio, but most folks have a difficult time balancing things on their own. They will misbalance their portfolio by buying all small stocks or all growth stocks, or some other misbalanced assortment of stocks. Back in 2000, Some people bought all Internet stocks; they got burnt when they all crashed together. You have to diversify across industries. Unless you know what you are doing, it is best to buy mutual funds that will diversify for you. Buy no-load, low cost funds. Mutual funds should have expense ratios of less than 0.5%.

If your company offers a 401K plan at work, try to invest the most you can. The money grows tax free, and some companies will match your contribution. Investing in a mutual fund IRA is also a good idea. If you have children, you may want to consider a 529 plan or other college savings plan that grows tax free.

I like index funds. Because of their broad diversification, you are less likely to have a dramatic drop in value. They also have the lowest expenses. For stock funds, I would suggest putting ~70-80% of your money in the Vanguard Total Stock Market Index Fund. And ~20-30% in a foreign stock index fund. The Vanguard Total Bond Market Index Fund is good for a bond fund. The Vanguard Target Retirement funds can be good all-in-one stock and bond funds for an IRA. However, there are many different opinions out there on what the best mutual funds are. Read the links below and form your own opinion.

If you have high-interest debt, like credit cards, it is best to pay this off first before trying most of the investment ideas above. You should also have 3-6 months of salary saved up as an emergency fund in a bank or money market fund before trying more risky investments.

I will warn you that there is a tremendous amount of stock investing books and websites that teach stock investing strategies that don’t work. Particularly bad are people that teach “technical analysis” systems that sound impressive, but don’t work.

Believing advice you get on Yahoo answers can be risky, so read these websites for further information. If you find it too confusing, contact a professional financial advisor. They will charge you significant commissions, however.

Linda asks…

Cheapest place to find a good stihl weedeater on internet?

I am looking for a stihl weedeater on the internet.
I live in a really small town and I have looked on craigslist and the closest one is about 5 hours away…So yes i know what that website is but I live in a small town and people don’t sale them at garage sales or put them on craigslist.

barry0912 answers:

Well first, even though i imagine you could find a decent STHL on the internet, but your question clearly says cheapest. Thus i recommend these 3 ways
1.) Local garage sales
2.)Outdoor or indoor swap meet or open air market
3.)look in news paper, penny saver,or local thrift stores

you could also try Craigslist but that’s a pretty scary venture. Too bad your not in Northern California, i have two neighbors that are tree trimmers and have 5 or 6 laying around.

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