Your Questions About Internet Marketing Strategies

Donna asks…

Marketing Timeline?

Could some of you internet business owners tell me how you started your business, your marketing timeline? What did you do first and then after you got started. Press release? Media? SEO work?

barry0912 answers:

Marketing is a continuous everyday work. You do everything simultaneously because there is no single way where you can get traffic so you need to make sure that every possible source of traffic is reached

My suggested timeline is:


– Do an extensive keyword research analysis. has a very good listing of free tools that you can use to research the keywords for your site including: keyword density, determining the keywords you want to target, who are your competitors for your targeted keywords.

– Start mapping out your link strategy. You need to start making a list of who should link to you and where you can request for links.

– Start thinking of how you can get the word out about your business. Do you plan on writing articles? Will you harness viral marketing? Be sure to equip your site with tools Get a Recommend this Site script from websites such as and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more – that’s additional traffic that you get for FREE!

Recommend Site Scripts (various)
Big Nose Bird Recommend this Site
CGI Resource Index

– Beta test your site and start inviting people (if applicable). If you are planning a social networking site for example, you can do a soft-launch for your site and invite people you know or friends of your friends to try out the site. This way you can iron out the kinks before you do your full blast marketing


– Make sure your on-page factors (e.g. Title, metatags, keyword densities) are right on-target

– Issue a press release announcing the launch of your new site. Press releases are also a way to get inbound one-way links to your website. Here are some places where you can submit your press release for free

– Submit your site to the major search engines. If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of’s “Successful Site in 12 Months with Google Alone: 26 steps to 15k a day.”

SEO for Google
SEO for Yahoo! Http://
Tying It Together: SEO For The Big Three

– Start submitting requests for links. You will find that some will not link to you because you have 0 pagerank because your site is new. But start submitting to DMOZ and other directories and build your pagerank

– Do offline marketing. Whether you are planning to print brochures or do direct marketing, now is also the time to do them


– Try to do marketing at least 1 hour every day – whether asking for reciprocal links, submitting articles or submitting your site to directories

– Keep abreast of what’s happening with the search engines.

– Do email marketing or send a newsletter on a regular basis

Robert asks…

Piano Store Marketing Strategy?

I have invested in a Piano Store recently and was wondering what would be the best means of communicating with my target customer i.e. younger parents with kids in the range 5-10.

Does anybody have any experience with creating a Marketing Plan or Strategy for a Piano Store?

If I was to tie-in with a Brand or product; what would be the best options?

Any suggestions please?

barry0912 answers:

Although it predates the record album as an entertainment source, I guess your business has not entirely vanished yet, but it certainly has to be marketed differently than 20 years ago, I assume the manufacturers touch on traditional family values, as well as the decorative value of a traditional instrument.

One potential method to reach a small number of local prospects may be with paid Facebook advertisements, their demographic targeting is quite powerful, you can have ads only appear for married women between 25 and 40 who live in cities in close proximity to your location, there may be an “interest” like piano playing you may be able to target as well, they show you the potential reach of members a given ad setting would have, you could have such ads send people to a free Facebook business page.
While on the subject of internet resources you for sure need to have (and probably already do) a free Google Places page, they may provide a generic listing automatically, but you need to claim it and improve the content with more lengthy text, photos an potentially even video.

Sorry I m not more in touch with how kids are introduced to e piano these days, perhaps you can be a sponsor of some school events for the publicity and music evangelist opportunities, there are some cities (where the weather is friendly) that have old pianos in public places setup by some non profits.

Powered by Yahoo! Answers

Boosting Your Profits with the Ideal WordPress Theme

Power, Ability and a Problem

Exactly what began as a practical platform for blog site writers has come to be an extremely acclaimed material management device. We’re discussing WordPress, a zero-cost source that will certainly help completely transform anyone into an established internet based create.

WordPress makes it simple to create internet websites. It makes it basic to include or modify articles and other content. It’s google oriented, extremely sustained and is versatile sufficient to manage virtually every undertaking. Consequently, its acknowledgment is growing at a quick price. It supplies numerous motifs, offering its individuals the alternative to create sites by means of a limitless assortment of looks and components.

Although WordPress is remarkable, it’s not ideal. You could utilize it to do virtually anything, lots of jobs are more difficult than others are. WordPress hasn’t absolutely escaped its beginnings as a blogging solution. Because of this, several of the websites individuals generate by means of WordPress appearance much less like fixed web-sites and even more like blogs. That is specifically hard for internet marketers, tend to have a lot of specific needs that do not quickly suit the design templates preferred by the majority of WordPress motifs. That has triggered the creation of specialized motif engines like the AuthorityPro Motif Engine.

Gaining Much more from WordPress

You could find a lot of WordPress styles that replicate the style and feel of repaired web sites. They can be an acceptable remedy for some jobs. At the exact same time, these sorts of motifs will not have the flexibility should take care of numerous internet advertising and marketing objectives. They might likewise do not have the looks one would get out of a first class web-site.

That leaves internet business owners that ‘d like to use the toughness of WordPress with merely a few choices. Either they can become proficient motif developers or they could take advantage of a powerful theme production engine to make the sort of web websites they need to obtain the most effective end results.

Discovering the ins and outs of WordPress and shows will certainly not influence most of entrepreneurs. They’re much more eager approximately swiftly making and implementing gratifying undertakings. They’re not always brought in to the thought of coming to be designers or developers. Only those individuals that already have quite a bit of know-how in these subject matters will certainly be eager regarding creating tailor made styles for plans.

A motif engine makes most feeling. A theme engine is a really easy to tailor WordPress motif that could be adjusted to serve a variety of special features. A marketing expert could take advantage of an excellent engine to produce themes by means of diverse web page designs and styles, integrating necessary applications.

If you’ve before tried to develop an effective squeeze page by means of a typical WordPress style, you comprehend that it’s virtually hopeless. Also several of the more extremely versatile costs styles are incapable to do the task. A good theme engine, in contrast could make it straightforward and simple to generate an effective squeeze page, a magnificent sales web page, excellent looking sustaining webpages, subscribe kinds and virtually every little thing else needed to transform a raw idea into a monetary success. The ideal style engine could make it easy to make the most of subscribe types, video clips, audio monitors and other advertising components, as well.

The Greatest WordPress Style

The excellent WordPress motif is far more compared to simply one theme. It’s a device that can allow you to produce the web websites you should understand excellence. An awesome style engine will certainly offer you by means of customizability, good quality style and design parts, versatility, complete compatibility with essential sources, and significant simplicity of usage.

The WordPress Authority Pro Motif, for example, has the ability to do well on every one of these levels. It makes it feasible for web marketing experts to gen.erate page designs by dragging and dropping easy to customize components. It includes numerous highly effective custom widgets, performs well with just about all of the most popular Im resources and keeps the simplicity new WordPress users require.