Your Questions About Internet Marketing Degree

Chris asks…

i’ve looked for a job all over the internet, but i have a bachelors and all the jobs are useless, now what?

hi, i’ve been to monster, careerbuilder, hotjobs, and craigslist and no luck pertaining to me having a bachelors, specifically a bachelors in business, specializing in marketing IMC. i’ve been looking about two to three times a week and none of the jobs are good — they’re all implicitly shady, i just feel it. what can i do to find a job without looking at these sites? thank you 🙂
sorry for my brief and unclear explanation of my experience. by shady, i mean, just about all of the company profiles seem to primarily utilize cold calling, door to door, or dirty sales techniques to exist. i got a degree so i don’t have to do that. i have 2 years experience in customer service, but that’s all. i’m 23 and just graduated a month ago. thanks all 🙂

barry0912 answers:

Get off the internet.

Most people do not find jobs through the job web sites like monster etc.

I work as an adjuster. I have marketing reps with vendors (restoration companies, rental companies etc) that we use visit me often. There job is to try to get me to use them – instead of the other guy.

Sure, they post ads on the internet and in industry publications.

But they get my business, because they come into my office an meet me. They bring managment to my office to meet me. So that if I have a problem – I know the manager and can call them to get the problem solved. They get my business, not because of the internet ads, but because of the interpersonal relationship they take the time to develop with me.

All job hunting is …..is marketing. But instead of selling a service you are selling yourself.

So, if you are selling yourself… Why would you hang everything on the internet – moster.com, careerbuilder.com. I don’t have marketing degree….but I doubt a sucessful marketing strategy relies only on 1 soure.

So, keep searching the internet and the sunday paper. Also search state and federal goverment web sites. Many communities have their own career finder website for local companies- search those.

Go meet and register with every employment agency you can. You can get some temp work – so the money will help. And many companies do not post job openings– but use temp agencies to screen potential employees.

Join the local Jaycees. Get to know people. Let them know you are looking for a job. Many people find jobs b/c they knew someone at the company. Develop a network.

Get involved in volunteer work. You may meet someone at that volunteer fundraiser that is a potential job connection. And, since you are not working – you have the time and it helps to build your resume. Pick something you are interested in and get involved. The only thing it will cost you is time– and you have that.

Let every friend and family member know you are looking for a job and are open to anything.

Don’t restrict yourself. There are way more marketing majors than marketing jobs. So, be willing to look at any job you qualify for. You may find that you end up in an industry that you never thought you would be in – but love.

Start sending out resumes and cover letters. Make sure there are no mistakes in either. They must be perfect or they get tossed.

Make sure to have a resume that applies to the job you are looking for. Don’t send a resume to an insurance company to apply for an adjusters position with an objective that says you are looking for a job in the marketing field.

Be sure that your resume stresses the experience/education that applies to that job.
An insurance company will want to see a 4 year college degree and good customer service skills, time management, organization. So, make sure your resume reflects those values. But this may not be what a marketing position wants — they may be more interested in your education.

If you don’t have experience in a specific field, you usually need a contact in the company. So really “network”. If the company has an opening, the fact that an employee recommended you will greatly increase your chance of getting an interview. It won’t get you the job (you still have to do that in the interview) but it will go a long way to getting you the interview.

I have a history degree. When I got out of college, I went to work as an assistant manager in a retail store. I had a family connection. I did that for a year and got some good customer service experince and a good dose of “grow up”. I then got on with a major insurance company. (Again, I had another family member that worked with that company in a different state). I was hired to work as an insurance adjuster.

I have been working as an adjuster for 12 years now. I’m in a profession where I can take care of myself and support a family. When I was in college – could I have told you this would be the profession I’d be in? No.

So, be open to any opportunity that presents itself and start developing and working your network. A company is not going to just show up at your door begging you to work for them…..you have to work hard and find that job.

Good Luck.

Mark asks…

Positions In Marketing?

Okay I’m currently working on my AA Degree in Business. But what I really want to get into is Marketing/Advertising. So far all I know about positions in Marketing is a Marketing Executive. Can anyone please tell me what are the positions in Marketing/Advertising starting from the bottom all the way to the top!!

barry0912 answers:

US Department of Labor, Occupational Outlook Handbook:
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
http://www.bls.gov/oco/ocos020.htm

Advertising managers. Advertising managers direct a firm’s or group’s advertising and promotional campaign. They can be found in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in companies that advertise heavily. They work with sales staff and others to generate ideas for the campaign, oversee a creative staff that develops the advertising, and work with the finance department to prepare a budget and cost estimates for the campaign.

Marketing managers. Marketing managers work with advertising and promotion managers to promote the firm’s or organization’s products and services. With the help of lower level managers, including product development managers and market research managers, marketing managers estimate the demand for products and services offered by the firm and its competitors and identify potential markets for the firm’s products. .

Promotions managers. Promotions managers direct promotions programs that combine advertising with purchasing incentives to increase sales. Often, the programs are executed through the use of direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or other special events.

Public relations managers. Public relations managers plan and direct public relations programs designed to create and maintain a favorable public image for the employer or client. For example, they might write press releases or sponsor corporate events to help maintain and improve the image and identity of the company or client.

In large organizations, public relations managers may supervise a staff of public relations specialists. (See the Handbook statement on public relations specialists.) They also work with advertising and marketing staffs to make sure that the advertising campaigns are compatible with the image the company or client is trying to portray. In addition, public relations managers may handle internal company communications, such as company newsletters, and may help financial managers produce company reports. They may assist company executives in drafting speeches, arranging interviews, and maintaining other forms of public contact; oversee company archives; and respond to requests for information. Some of these managers handle special events as well, such as the sponsorship of races, parties introducing new products, or other activities that the firm supports in order to gain public attention through the press without advertising directly.

Sales managers. Sales managers direct the distribution of the product or service to the customer. They assign sales territories, set sales goals, and establish training programs for the organization’s sales representatives. (See the Handbook statement on sales representatives, wholesale and manufacturing).

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Your Questions About Internet Marketing Company

Betty asks…

Why we choose internet marketing? please suggest me any example too?

barry0912 answers:

The Internet marketing mix that your choose is a very personal choice. Many factors go into what will work for your company; and remember what works for one company may not work for all companies. Also, I suggest, at the very least, discussing this with an Internet marketing company to ensure, you’ve covered all of your bases.

Things that affect the decision on which Internet marketing services to choose, include:
Company size
Ability of company employees (and owner) to conduct their own marketing initiatives
Goals of company (financial and non-financial)
Products and services offered
Marketing budget
Age of the company
Location of the company
Company’s reputation

Start with this process:

Come up with 3 – 5 objectives that you would like your new marketing plan to achieve and when you would like to achieve them (3 months, 6 months, 1 year)
Are they prone to take several days to make a purchase?
Do they only shop during the weekdays?
Do they own computers in their homes?
Do they have access to the Internet while at work and at home?
Do they make purchases for themselves? For their family? For their friends?
Do some demographic research to discover who your customer base is and how (or if) they make purchases online
Do some research to see what your competitors are doing and where they are advertising their products and services. Do they offer special promotions? Do they partner with other companies to offer free items or services?

Paid Search
Email Marketing
SEM
Social Media Marketing

Article Marketing
Research the different types of marketing available and how these tactics react under the circumstances that you’ve already researched above (i.e. Customer demographic, location, product/service offered, pricing, etc.); I would suggest having an Internet marketing company help you with this, you may be able to find a company that will assist you with this brainstorming and research and then will create a plan for you and send you off to implement the plan (this is a less expensive way of doing things). There are literally hundreds of tactics that can go into your

marketing mix:
Test things out, not everything on the plan may work or work well
Keep an eye out for additional marketing or promotional opportunities that may arise
Revisit your plan (with your marketing company) at least once a year or if your objectives change
Begin to implement the services that you (and your marketing firm) have come up with

Jenny asks…

Is Online Shopping relate to Internet Marketing?

Is Online Shopping relate to Internet Marketing?

Can you give me the reasons why it relate??

barry0912 answers:

Sure they relate. Company’s use online Marketing to either get you to buy online or to buy over the phone. For instance if I was working for a Mortgage Company, I would advertise low rates. I would than post these rates with a link that includes the name of my mortgage company on common real estate websites. On my own company website I might include a free quote analysis but than post a 1-800 number. After you do the free online quote you would probably have questions. So you call the 1-800 number and talk to a mortgage officer. This potential sale became possible because I had posted a Marketing link on a website with the target demographic.

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Your Questions About Internet Marketing Strategies

William asks…

What Is Internet Consulting?

Is it some thing like aligning business strategy with internet usage strategy – something which many sites claim ( Ihad gone through one called mag-corp dot com and find some thing like this mentioned there)
If the answer is yes — what woud be an appropriate approach to moving forward?

barry0912 answers:

Internet consulting is a broad term that is applied to the task of evaluating and developing strategies for businesses that wish to function on the Internet. The consulting may take the form of developing a retail interface and marketing strategy that functions in conjunction with a business with brick and mortar stores. Internet consulting may include the creation of a process to market business online.

Consultants may also assist in the creation of online sales tools that are used to support the efforts of agents or remote salespeople. Internet consulting may also apply to the selection of hardware and software components to assist a client in creating a general infrastructure that allows employees to access in house information, such as departmental newsletters or other communications.

In all its forms, Internet consulting is about analyzing the current status of the client’s online presence and assess what needs to be added, adapted, or replaced in order to help the client reach his or her goals for a web presence. The consultant normally begins the process by becoming acquainted with what the company produces in the way of goods and services. Assessing the current status of the customer’s online presence usually follows in short order.

David asks…

What are film marketing strategies?

As Media work

barry0912 answers:

Here are the film marketing strategies.

1) The Internet (online marketing) makes it easy for you to promote your film even if you don’t know what you’re doing

2) YouTube (online marketing) is a social networking website that makes it easy to get promotion for the videos that you have. You want to start with YouTube because of the massive amount of traffic that this website receives.

3) Direct mail (offline marketing). You can purchase a mailing list from the SRDS (available at your local library) and find a list of targeted prospects who would be a great fit for your movie.

4) Word of mouth (offline marketing).

5) Paid advertising (online or offline marketing).

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Your Questions About Low Cost Health Insurance

Sandra asks…

Need low cost health insurance while pregnant?

I just found out I’m pregnant. I was not planning on getting pregnant but I am excited about it. My boyfriend added me to his health insurance that he gets through work. It will not start until January and it’s going to cost us $500 a month.That is almost half of his monthly income after taxes. Does anyone know of cheaper plans through other company’s that will cover pregnancy?
I looked into medicad, but don’t they go by household income? If so we make too much before taxes.

barry0912 answers:

Like other people are saying, you can get Medicaid. I had it and they paid for everything, even my c-section. It’s really nice to have when your broke, lol. Good Luck and Take Care.

John asks…

What is the best low cost health insurance for a small business owner with no employees?

I have two daughters, one fifteen years old in high school and the other is 21 and a college student. I am a 49 year old woman and in fair health. My husband is a Vietnam vet in fair health as well and will be eligible for medicare this year, so he will not need this insurance.

barry0912 answers:

I’ve been doing research on this since I will be start a new business in a few months and want to be covered with health insurance. I was able to compare a lot of plans and see different prices using http://healthquoteneeded.excellentabc.com . I’m still deciding on which plan to go with but this should help you a bit.

Good luck

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Your Questions About Low Cost Franchises

Maria asks…

what is a good low start up cost franchise to invest in? I’m from state of Massachusetts.?

i have about $50k-$70k. any suggestions?

barry0912 answers:

There are several solid franchise businesses available in that price range. I’d be glad to show you some if you’re interested.

Http://www.thefranchisingauthority.com

George asks…

Whats a good low cost franchise.?

I want one I can start without any employees and grow it.under 10000 please.also would have to do it part time

barry0912 answers:

Entrepreneur.com has a list of low cost franchises segmented by category. There are only very few that are under $10k

http://www.entrepreneur.com/franzone/listings/lowinvest/0,5839,,00.html

If you want to learn more about franchising, here are my recommended websites:

Franchise Times Magazine http://www.franchisetimes.com/
Franchise.com http://www.franchise.com
International Franchise Organization http://www.franchise.org/
Franchise Handbook http://www.franchisehandbook.com
Franchise Update Magazine http://www.franchise-update.com.
Franchise International http://www.franchise-international.net/…
Entrepreneur.com http://www.entrepreneur.com/franzone/listings/fran500/0,5831,,00.html

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