Your Questions About Internet Marketing

Thomas asks…

What colleges offers internet marketing?

i need to know that what colleges offers the internet marketing

barry0912 answers:

Colleges offer “marketing” courses and taking those courses would definitely give you an edge when you get into internet marketing.

Have you heard of Wealthy Affiliate? They are an Internet Marketing University that teaches you to become an internet (affiliate) marketer.

If you’re new to internet marketing and are just checking things out for the first time, Wealthy Affiliate (WA) is a great resource for you! Here you’ll find an extensive library of solid, useful information, courses, videos and tutorials that will give you a good foundation from which to start and build your own internet (affiliate) marketing business.

WA is famous for its FORUM COMMUNITY, members from all over the world are there to help you so that you are never alone.

So check it out and I hope that helps.

Stephen Willie (WA I.D. Mywa32)

Robert asks…

How does Internet marketing differ from traditional marketing?

barry0912 answers:

Contrary to popular belief, internet marketing does not differ too much from traditional marketing.

The internet affords us a faster and more convenient way to reach our target audience. It also expands our target audience to include those globally, where traditional marketing would be focussed more on local targets. Those points would make up the main differences.

One of the very exciting things about internet marketing is that it opens the floodgates for the everyday man or woman in the street to participate in an arena where they can own their own business, for minimal outlay and small ongoing costs.

When you cut through all the hype and clutter online, its very easy to see that the traditional marketing systems, focuses and requirements are still there. Its just that many enterprising folks have found a way to make things easier and faster, via the internet.

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Your Questions About Internet Marketing Strategies

Donna asks…

Marketing Timeline?

Could some of you internet business owners tell me how you started your business, your marketing timeline? What did you do first and then after you got started. Press release? Media? SEO work?

barry0912 answers:

Marketing is a continuous everyday work. You do everything simultaneously because there is no single way where you can get traffic so you need to make sure that every possible source of traffic is reached

My suggested timeline is:

BEFORE LAUNCHING THE WEBSITE

– Do an extensive keyword research analysis. SEOBook.com has a very good listing of free tools http://tools.seobook.com/ that you can use to research the keywords for your site including: keyword density, determining the keywords you want to target, who are your competitors for your targeted keywords.

– Start mapping out your link strategy. You need to start making a list of who should link to you and where you can request for links.

– Start thinking of how you can get the word out about your business. Do you plan on writing articles? Will you harness viral marketing? Be sure to equip your site with tools Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more – that’s additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html

– Beta test your site and start inviting people (if applicable). If you are planning a social networking site for example, you can do a soft-launch for your site and invite people you know or friends of your friends to try out the site. This way you can iron out the kinks before you do your full blast marketing

UPON LAUNCHING

– Make sure your on-page factors (e.g. Title, metatags, keyword densities) are right on-target

– Issue a press release announcing the launch of your new site. Press releases are also a way to get inbound one-way links to your website. Here are some places where you can submit your press release for free

http://www.prleap.com/sign_up.html
http://i-newswire.com/
http://www.24-7pressrelease.com/
http://www.pressbox.co.uk/cgi-bin/links/add.cgi
http://www.pr.com/press-releases
http://www.prfree.com/
http://www.clickpress.com/releases/index.shtml
http://www.theopenpress.com/
http://www.przoom.com/
http://www.prweb.com
http://www.newswiretoday.com/
http://www.free-press-release.com/

– Submit your site to the major search engines. If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com’s “Successful Site in 12 Months with Google Alone: 26 steps to 15k a day.” http://www.webmasterworld.com/forum3/2010.htm

SEO for Google http://www.powerhomebiz.com/052006/google.htm
SEO for Yahoo! Http://www.powerhomebiz.com/052006/yahoo.htm
SEO for MSN http://www.powerhomebiz.com/052006/msn.htm
Tying It Together: SEO For The Big Three http://www.powerhomebiz.com/052006/seo.htm

– Start submitting requests for links. You will find that some will not link to you because you have 0 pagerank because your site is new. But start submitting to DMOZ and other directories and build your pagerank

– Do offline marketing. Whether you are planning to print brochures or do direct marketing, now is also the time to do them

AFTER YOU LAUNCH

– Try to do marketing at least 1 hour every day – whether asking for reciprocal links, submitting articles or submitting your site to directories

– Keep abreast of what’s happening with the search engines.

– Do email marketing or send a newsletter on a regular basis

Robert asks…

Piano Store Marketing Strategy?

I have invested in a Piano Store recently and was wondering what would be the best means of communicating with my target customer i.e. younger parents with kids in the range 5-10.

Does anybody have any experience with creating a Marketing Plan or Strategy for a Piano Store?

If I was to tie-in with a Brand or product; what would be the best options?

Any suggestions please?

barry0912 answers:

Although it predates the record album as an entertainment source, I guess your business has not entirely vanished yet, but it certainly has to be marketed differently than 20 years ago, I assume the manufacturers touch on traditional family values, as well as the decorative value of a traditional instrument.

One potential method to reach a small number of local prospects may be with paid Facebook advertisements, their demographic targeting is quite powerful, you can have ads only appear for married women between 25 and 40 who live in cities in close proximity to your location, there may be an “interest” like piano playing you may be able to target as well, they show you the potential reach of members a given ad setting would have, you could have such ads send people to a free Facebook business page.
While on the subject of internet resources you for sure need to have (and probably already do) a free Google Places page, they may provide a generic listing automatically, but you need to claim it and improve the content with more lengthy text, photos an potentially even video.

Sorry I m not more in touch with how kids are introduced to e piano these days, perhaps you can be a sponsor of some school events for the publicity and music evangelist opportunities, there are some cities (where the weather is friendly) that have old pianos in public places setup by some non profits.

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Your Questions About Internet Marketing

William asks…

Why is Internet marketing so hard?

I have read so much stuff, OHHHHHHH it’s so EASY all you got to do is make a website, get advertising, content, products…get on ADSENSE…google…adwords…like that scene from the three stooges when they were drilling in the army…HARCH…to the rear HARCH…left shoulder HARCH…to the rear…HARCH …HARCH…harsh!!! MANNNNnnnnnn I have had it. I am pretty stubborn but I also know when I am licked.

barry0912 answers:

Internet marketing is simple, but not easy. My best advice is to look at what everyone else is doing. Really analyse what others do.

E.g. See an ad on a website you are visiting? There is a good chance that they are making money through displaying that ad. No need to reinvent the wheel, just reverse engineer and mix it up with your own twists….

Look up a product review article? Someone wrote that and are probably getting affiliate commissions for it. See a review on YouTube? Its all simple stuff, you just have to go ahead and do it. Learn as you go.

Be a pro at what you do, not a jack of all trades master of none. Don’t over complicate it, keep it simple and go. Humans have a tendency to make everything a lot more complicated than it needs to be, otherwise it is ‘too easy’. Mindset is a huge factor.

Good luck mate.

Donna asks…

please give me more information about internet marketing…?

barry0912 answers:

Internet Marketing covers a very broad spectrum.
Start with Search Engine marketing, there are several ways to go about this, from simple submission to professional optimization, to PPC campaigns.
Then there are email campaigns, need to be careful with these. Hiring a professional for this is a good idea.
Then you have link and banner trade programs. Some of which are very effective.
The list goes on.
These guys may be able to help you get started. They have a lot of experience, and the prices are fair.
Www.AncientCityDigital.com

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Your Questions About Internet Marketing News

Susan asks…

drawbacks of internet marketing?

barry0912 answers:

Personally I think internet marketing is the way to go but if you are looking for drawbacks, its the X factor. Entire weekends where online usage drops dramatically. I am not talking about Christmas, or an invasion someplace where everyone is watching the news. I am talking about random weekends where a large percentage of the population just inexplicably shuns their computers. But having said that— it isn’t a big deal in the overall scheme of things.

Paul asks…

www. in internet marketing.?

I had read somewhere that when you’re doing internet marketing, and using google search engine optimization for example, that having the (www) part of the web address is very important as apposed to not having it.

For example http://www.abc.com will be understood or found by google whereas http://abc.com won’t be.

Is this true? How important is the www?

barry0912 answers:

Many web addresses begin with www, because of the long-standing practice of naming Internet hosts (servers) according to the services they provide. The hostname for a web server is often www, as it is ftp for an FTP server, and news or nntp for a USENET news server. These host names appear as Domain Name System (DNS) subdomain names, as in www.example.com. The use of such subdomain names is not required by any technical or policy standard and many web sites exist without a www subdomain prefix, or with some other prefix such as “www2”, “secure”, etc. These subdomain prefixes have no consequence; they are simply chosen names. Many web servers are set up such that both the domain by itself (e.g., example.com) and the www subdomain (e.g., www.example.com) refer to the same site, others require one form or the other, or they may map to different web sites.

If you want to know more about internet marketing I’d suggest you download the free ebook here:http://tinyurl.com/237cvqj .
It’s a simple and straight-forward ebook with step-by-step instructions that can produce a lot of traffic, leads and income for you if you’re willing to put in the small amount of time and effort to do it.

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