Your Questions About Internet Marketing Strategies

William asks…

What Is Internet Consulting?

Is it some thing like aligning business strategy with internet usage strategy – something which many sites claim ( Ihad gone through one called mag-corp dot com and find some thing like this mentioned there)
If the answer is yes — what woud be an appropriate approach to moving forward?

barry0912 answers:

Internet consulting is a broad term that is applied to the task of evaluating and developing strategies for businesses that wish to function on the Internet. The consulting may take the form of developing a retail interface and marketing strategy that functions in conjunction with a business with brick and mortar stores. Internet consulting may include the creation of a process to market business online.

Consultants may also assist in the creation of online sales tools that are used to support the efforts of agents or remote salespeople. Internet consulting may also apply to the selection of hardware and software components to assist a client in creating a general infrastructure that allows employees to access in house information, such as departmental newsletters or other communications.

In all its forms, Internet consulting is about analyzing the current status of the client’s online presence and assess what needs to be added, adapted, or replaced in order to help the client reach his or her goals for a web presence. The consultant normally begins the process by becoming acquainted with what the company produces in the way of goods and services. Assessing the current status of the customer’s online presence usually follows in short order.

David asks…

What are film marketing strategies?

As Media work

barry0912 answers:

Here are the film marketing strategies.

1) The Internet (online marketing) makes it easy for you to promote your film even if you don’t know what you’re doing

2) YouTube (online marketing) is a social networking website that makes it easy to get promotion for the videos that you have. You want to start with YouTube because of the massive amount of traffic that this website receives.

3) Direct mail (offline marketing). You can purchase a mailing list from the SRDS (available at your local library) and find a list of targeted prospects who would be a great fit for your movie.

4) Word of mouth (offline marketing).

5) Paid advertising (online or offline marketing).

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Your Questions About Low Cost Franchises


 solar movies

Steven asks…

whats a low starting cost, franchising business that is successful in the Australia?

which is the best business to buy , less $20K or so

 solar movie online

barry0912 answers:

Hi,

There are some lawn mowing franchises, “spit roast” businesses and kid’s party castle hire businesses in Australia that are under $20,000 to purchase.

Good friends of mine have invested into all 3.

While they were cheap to purchase they tend to be either very long hours and gruelling work for a fair return, or impossibly hard to make a profit.

Most such businesses also tend to be a combination of “weather dependant”/seasonal and geogaphically-restricted (you are limited to a certain territory, which automatically caps your growth potential).

There are numerous business options available, so a helpful formula is:

Find something you can enjoy doing;
Make sure it adds great value to the end user (customer);
Ensure its growth and expansion capacity is not limited, and
Decide whether you want to leap in full time from the start or begin part time as it builds up.

There is much more to this, so if you want more you can visit ArkleySolutions dot com where you can download business tips without cost.

I sincerely trust this is helpful.

Warmly,

Slav

 watch movie solar

Carol asks…

whats the best low cost franchise or business to start?

 solar movies

barry0912 answers:

Prostitution

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Your Questions About Internet Marketing Degree

John asks…

When do you give up the biz owner dream?

I’m Novell Certified, been working with IT/Internet for 20+ years, no 4 year degree. Single mom.

I had a corporate job, but was told that I was never going to get a raise or promotion because I didn’t have a degree.

I started my 1st biz in 1999, made afew hundred dollars, no marketing or ads just word of mouth -pretty good I thought. Worked part-time.

The I started my 2nd biz, my service: graphic design, again I got a few clients, but then came vistaprint.

3rd biz: Startup Consultant, help entrepreneurs legally form a biz and start Internet marketing, but startups don’t pay, lost 9,000 in sales that year.

Then last year roof caved in home office 7 years of business equity incl. comuters laptops, printers, phones, supplies and furniture – ruined -gone. Dissolved Company.

Now on 4th biz, LLC, no clients, have a brand me, mia, Dot Com Diva +9 dotcoms!, +biz cards, Internet/office at p/t job, no money , no hardware no software no Internet at home.

Should I give up?

barry0912 answers:

I do not think that you should give up. The fact that you were able to bounce back so many times and become successful once again shows that you have the drive and determination that it takes. I would highly recommend that you get some type of insurance for your belongings in case of any damaged property from an accidental incident. The reason that you are having a difficult time right now is not a reflection on you. The economy is hurting right now and businesses are filing bankruptcy left and right and people just aren’t investing and spending money like they used to. Just remain positive and I’m sure that things will pick up again in the near future. Good luck!

Sandy asks…

when do you give up the ceo dream?

I’m Novell Certified and have been working with IT/Internet for 20+ years, no 4 year degree.

I had a corporate job, but was told that I was never going to get a raise or promotion because I didn’t have a degree.

I started my 1st biz in 1999, made afew hundred dollars, no marketing or ads just word of mouth -pretty good I thought. Worked part-time.

The I started my 2nd biz, my service: graphic design, again I got a few clients, but then came vistaprint.

3rd biz: Startup Consultant, help entrepreneurs legally form a biz and start Internet marketing, but startup business don’t have money, lost 9,000 in sales that year.

Then last year roof caved in on home office 7 years of business equity incl. comuters laptops, printers, phones, supplies and furniture – ruined -gone. Dissolved Company.

Now on 4th biz, LLC, no clients, have a brand (me, the dot com diva), biz cards, Internet (at p/t job), no money , no hardware no software no Internet at home.

Should I give up?

barry0912 answers:

Why give up? You have the time and equity invested in your name, cards, internet, etc.
Keep everything as it is, do some grass routes type marketing of your company, word of mouth, networking, etc.
Until things turn around, go get a p/t job that will help pay the bills. Work on contacting potential clients when you are not working. The internet and email allow you to continue to reach out to people long after they locked their business doors for the night.

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Your Questions About Internet Marketing Company

Charles asks…

how can a person tell if a marketing company is real or a fraud on the internet?

barry0912 answers:

The community that i joined is great for teaching you everything you need to know about internet marketing. They have tons of resources for research and members that are there anytime you have a question. I have been a member for a week and i can’t believe what i have learned already! I was skeptical at first but it is definitely worth the membership fee ($39). Hope this helps! Http://www.wealthyaffiliate.com?a_aid=fhwZ1TaC

Sandy asks…

Kansas internet marketing?

I’m looking for an internet marketing company with websites for local communitys in KS like Manhattan, Lawrence, Topeka, and Kansas City. I’m not having much luck with searching around, I want to find a company that controls multiple websites with traffic for the cities I mentioned.

barry0912 answers:

Hi,

If your Web site have lots of pictures, but hardly any text (also called content or information). The search engines ignore graphics. They use software robots called spiders that spider your Web site (crawl through the text). Because you have very little content, the spiders will not find your Web site very tasty and will virtually ignore it.

Which means you will get very little traffic to your Web site in the form of visitors, surfers, tire kickers, etc. When you went looking for a Web Site Builder, you should have made sure that they did search engine marketing (SEM) or optimization (SEO) – creating the Web site is only 10% of the project. The other 90% is SEM.

To check how your Web site ranks go to (http://traffic-test.sitesell.com/waltera1.html). No data means that the search engines don’t know you exist, you are invisible to them. Invisible means no traffic = no visitors = no sales = no money.

Hiring an expert to do SEM is expensive.

You can apply to DMOS for a listing in their directory (http://dmoz.org/help/geninfo.html). It takes a long time to get accepted because a real person looks at your application, not a software robot like the search engine spider programs.

If you are lucky enough to get listed, Google will index your Web site. You can also submit your Google sitemap to Google to get them to index your Web site. You have to go to Google and get the URL for the sitemap and then create a separate Web page for that sitemap.

I assume you want to get a low page rank in Google. If that is true you need to do search engine marketing (SEM).

If you had the right Site Build It software, Site Build it software would do all submitting for you automatically.

Here is a tool you can use to check on how your Web site stacks up against other Web sites – (http://searchit.sitesell.com/waltera1.html). Check for Popularity to get Alexa Rank.

There are only 4 or 5 search engines worth submitting to, the rest are a waste of time and money.

The best way to get traffic is via lots of pages with quality content for the SEs to spider.

Craigslist is just one arrow in your quiver of search engine marketing arrows. It’s free.

Hey! Did you know that the major search engines are going local? They are spending millions on local search. This is just another reason to have your own Web site, such as whatever.com. You should definitely have a dot com as part of your URL. This is what surfers expect.

SEO or search engine marketing (SEM) is critical for the success of your web site. Without it, you will get no targeted traffic.

If you own a Web site, the Web site building software should have included SEO. Otherwise, using the software is a waste of time; the Web site building software is useless. SEO includes Internet marketing and while articles posting, etc. Is important, the most important thing is to select the right keywords that people use to find your Web site. You need to do keyword analysis to find the best keywords for your Web site.

Then, you need to sprinkle those keywords onto your Web pages so that the search engines will find them as their spiders crawl your Web site as well as putting them in your Title, Keywords, headings and description.

Why? Think about how the major search engines work. They key on what word or phrases the users enter. How do you find keywords that users want? Use Google itself at this URL:

https://adwords.google.com/select/KeywordToolExternal

Just enter your keyword and it will tell you what the demand is for that keyword and how much it would cost to advertise it on Google via Google AdWords.

Supply and demand is important for keywords. You want to find the keywords with a huge demand, but very little supply.

Let me digress here and explain Supply and Demand. Assume that bad weather wipes out the coffee growing part of the world. The supply of coffee world-wide drops. But the demand is the same or increasing. Because there is a disconnect between the demand and the supply, the price of coffee goes up. It becomes a scarce commodity. Scarcity drives up prices. Look at oil and gasoline. There is plenty of oil, but the oil cartel, the companies that control how much oil is pumped out of the ground, decides how much to pump. They make sure they don’t pump too much. This would increase the supply and drive down the price of oil and gasoline. Same thing happens to coffee. The growers will plant more coffee to offset their bad year and soon the price of coffee plummets.

Same with keywords, some are scarce. Those are the ones you want, high demand, little supply.

Another good keyword analyzer is Wordtracker.com. This will cost you money, but it’s the best on the Web.

This is a very good book for building traffic: Search Engine Optimization – An Hour A Day by Jennifer Grappone and Gradiva Couzin. Their advice is mostly free.

With this book you do not need any costly SEO services.

There are Web site builders that do most of this SEO for you. Most free web site builders do not include SEO. That’s why most of them are a waste of time. Creating a Web site is easy, but it is only 10% of the job. The other 90% is SEO and it is critically important.

Do you know about Alexa rank? Alexa is an Amazon company that ranks Web sites. It takes the most active Web site which total about 65 million and compares your web site to all of them. Here is how to get to the Alexa Point Test:.http://traffic-test.sitesell.com/waltera1.html
If you have a rank under 500,000 you are doing good, it you are under 100,000 you are fantastic. Google is under 10. (http://traffic-test.sitesell.com/waltera1.html) Most free Web sites get a rank of “no data”; that means they are invisible to the search engines; they get no visitors, no targeted traffic. No traffic = no money.

The Web sites that score high on Alexa have lots of content. Content is king on the Internet. What is content? Its information, information that visitors find interesting and relevant to your keywords. The more pages you have on your Web site, the better. If you have only 5 or 6 pages, the search engines will ignore you. Once you get to about 30 pages, the search engines will begin to take notice. At that time you should begin to link to other Web sites. The search engines love links, but you must avoid link farms.

Trying to game the search engines is a thankless task. They have computer science PHds developing their search engine spiders. Do you think you can compete with them? Not likely.

Sneaky techniques are called “black hat” optimization. Won’t work. The SEs are changing constantly. You cannot find out what they do or how they do it. When someone finds a crack, they seal it up.

Linking is important. SEs love links. Site build it software includes automatic link exchanging.

Work hard to create more useful sites, more Web pages Get great software for building web sites. One that does SEO for you.

The best way to get more traffic is to have lots of pages, 100s of them, thousands are better, with relevant content (information). SEs love quality content.

If you have the right Site Build it software, the software submits to search engines automatically, as I said above.

How did you build your Web site? I hope it wasn’t one of those free web builder sites.

You see, there are lots of Web sites that will build a Web site for you. That’s where they end. Building a Web site as you probably know is only solving 5% of the puzzle. The other 95% is search engine optimization and internet marketing. Most Web Site Build It software will only do the first 5%, then they nickel and dime you to death with add-ons that purport to do SEO and internet marketing. Unfortunately most of them are scams.

So what is one to do if there is no help from your Web site building software. Do you know about NVU? This is a free web site builder that emuilates Microsofts Front Page and did I mention that it’s FREE. Go here to download: http://www.nvu.com/index.php. However, like most free Web sites it does not do SEM.

Get better software for Site Building. One that has some keyword analysis. Getting search engines to spider your Web site depends on your keyword selection.

Listen! The SEs find Web site by searching for keywords. If a Web site has the right keywords or phrases, the SEs will find it and send you to the front of the class.

But how do you know which keywords are the best. Ahhh! That’s the question and I will give you a web site that does keyword analysis and it’s free.

The Google AdWords Keyword Tool is an excellent preliminary brainstorming tool. Let’s say that you have ten ideas for a theme or Site Concept. This tool gives you a superb “high level snapshot” of how profitable each of your Site Concept possibilities might be. Here’s the URL: https://adwords.google.com/select/KeywordToolExternal – remember, it’s free

Here’s a book you might find helpful: Increase Your Web Traffic In A Weekend by Jerry Lee Ford, Jr and William R Stanek.

Then, there is Brad Tabke’s “26 steps to 15K a day”. It boils down to solid content thoughtfully put together can make more impact than a decade’s worth of tweaks that may or may not work such as fiddling with META tags. Find his 26 steps here: (http://www.frihost.com/forums/vt-2797.html).

Brad also created and runs one of the best forums for Web site building information at: (http://www.webmasterworld.com/).

This is the exact same plan used by Site Build It. See Ken’s blog: (http://blogit.sitesell.com/waltera1.html). I’m not saying Brad stole it from Ken Evoy, but Ken developed what is known as the C + T + P + M formula.

This is how the formula works:
Create in-demand content (information) – C
Attract Targeted Traffic (visitors) – T
Presell Those Visitors – P
Monitize Presold Traffic – M

Content
Web users search for information, for solutions. They are not looking for you – they don’t even know you (yet!). They seek what you know. Give it to them. Convert your knowledge into in-demand Content. (http://ctpm.sitesell.com/waltera1.html) To succeed online, start where they start – at “the search.”

Traffic
Your topical content ranks high at the Search Engines (ex., Google, Yahoo!, MSN), attracting free, targeted (i.e., interested), open-to-you visitors. Basically, these future customers “meet you” at your site. These visitors are known as “Traffic.”.

PREsell
Complete strangers develop trust and confidence in you. Why? You “PREsell” by OVERdelivering what they seek… Relevant, original, information.

Deliver it in your own voice, in your own way. Go beyond merely instilling confidence… Your visitors will like you.

Monetize
Convert warm, willing-to-buy (“PREsold”) visitors into income. Called “Monetizing,” this is the easy part. But “M” cannot happen if you fail to first execute C T P. This is where 99% of small businesses fail.

Kindest Personal Regards,

Walt Brown
Site Build It Certified Webmaster
walter@capecod-beaches.com
wab@theworld.com
http://www.wareham-boatyard-marina.com/

P.S. Start a blog to promote your Web site. Word press is a good one. It you have the right Web Site Build software, it includes a blog feature so that every time you create a new page, it gets posted on the Web as a blog. Turn your blog into articles and submit them to article sites with your URL.

P.P.S. You flat out do not have enough content on your Web site. If you did the SEs would find you. You need more information, more Web pages with quality content, to attract traffic via the SEs.. One page Web sites have no no content. Create more pages. Use the content to submit articles to article Web sites. Make sure the articles refer back to your Web page. This will attract more visitors and the SEs.

P.P.P.S. Good articles on search engine marketing here – no hype – (http://www.jehochman.com/articles/).

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Your Questions About Internet Marketing Degree

Daniel asks…

I’m looking to get a job in internet marketing in NYC. Does anyone have suggestions or words of advise?

I’m a 26 year old working in NYC in the staffing industry. I also have a bachelors degree in Business/Marketing. I really want to get into Internet Marketing, in a role that isn’t 100% sales. Does anyone have any advise as what next steps I should take? What type of position in this industry would be good to get into with out a lot of experience? Are there any company’s that I could speak with? Are there any classes that I should take?

barry0912 answers:

Hey remember the bringing when DOT COM was a big hit and if you were not there in the bringing you miss out on all that “BIG MONEY” Will there is a new Domain hitting the network marketing not just in the USA as DOT COM started but world wide. This one is WS that is why this marketing plan is going fast. Just check this out WebSite.ws/dreamweaver069/ and if this is not what you are looking for. I will not BUG you again

If you say no to succeeding
Or no, you do not want your own worldwide business
And said that an extra 6000 or better a month is not for you

Betty asks…

What organization or where should I look (except internet) for usa masters degree courses?

I study marketing in Mexico but I would like to study an mba in business administration, in the usa , who can help me?

barry0912 answers:

If you want to do a masters in the US and don’t want to do it online, you’ll have to apply to universities here. You’ll need to send, at the minimum, transcripts, GMAT scores, and probably TOEFL scores. It’s a bit late to apply this year; applications are due soon if they haven’t been due already.

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