Your Questions About Internet Marketing Degree

Chris asks…

i’ve looked for a job all over the internet, but i have a bachelors and all the jobs are useless, now what?

hi, i’ve been to monster, careerbuilder, hotjobs, and craigslist and no luck pertaining to me having a bachelors, specifically a bachelors in business, specializing in marketing IMC. i’ve been looking about two to three times a week and none of the jobs are good — they’re all implicitly shady, i just feel it. what can i do to find a job without looking at these sites? thank you 🙂
sorry for my brief and unclear explanation of my experience. by shady, i mean, just about all of the company profiles seem to primarily utilize cold calling, door to door, or dirty sales techniques to exist. i got a degree so i don’t have to do that. i have 2 years experience in customer service, but that’s all. i’m 23 and just graduated a month ago. thanks all 🙂

barry0912 answers:

Get off the internet.

Most people do not find jobs through the job web sites like monster etc.

I work as an adjuster. I have marketing reps with vendors (restoration companies, rental companies etc) that we use visit me often. There job is to try to get me to use them – instead of the other guy.

Sure, they post ads on the internet and in industry publications.

But they get my business, because they come into my office an meet me. They bring managment to my office to meet me. So that if I have a problem – I know the manager and can call them to get the problem solved. They get my business, not because of the internet ads, but because of the interpersonal relationship they take the time to develop with me.

All job hunting is …..is marketing. But instead of selling a service you are selling yourself.

So, if you are selling yourself… Why would you hang everything on the internet – moster.com, careerbuilder.com. I don’t have marketing degree….but I doubt a sucessful marketing strategy relies only on 1 soure.

So, keep searching the internet and the sunday paper. Also search state and federal goverment web sites. Many communities have their own career finder website for local companies- search those.

Go meet and register with every employment agency you can. You can get some temp work – so the money will help. And many companies do not post job openings– but use temp agencies to screen potential employees.

Join the local Jaycees. Get to know people. Let them know you are looking for a job. Many people find jobs b/c they knew someone at the company. Develop a network.

Get involved in volunteer work. You may meet someone at that volunteer fundraiser that is a potential job connection. And, since you are not working – you have the time and it helps to build your resume. Pick something you are interested in and get involved. The only thing it will cost you is time– and you have that.

Let every friend and family member know you are looking for a job and are open to anything.

Don’t restrict yourself. There are way more marketing majors than marketing jobs. So, be willing to look at any job you qualify for. You may find that you end up in an industry that you never thought you would be in – but love.

Start sending out resumes and cover letters. Make sure there are no mistakes in either. They must be perfect or they get tossed.

Make sure to have a resume that applies to the job you are looking for. Don’t send a resume to an insurance company to apply for an adjusters position with an objective that says you are looking for a job in the marketing field.

Be sure that your resume stresses the experience/education that applies to that job.
An insurance company will want to see a 4 year college degree and good customer service skills, time management, organization. So, make sure your resume reflects those values. But this may not be what a marketing position wants — they may be more interested in your education.

If you don’t have experience in a specific field, you usually need a contact in the company. So really “network”. If the company has an opening, the fact that an employee recommended you will greatly increase your chance of getting an interview. It won’t get you the job (you still have to do that in the interview) but it will go a long way to getting you the interview.

I have a history degree. When I got out of college, I went to work as an assistant manager in a retail store. I had a family connection. I did that for a year and got some good customer service experince and a good dose of “grow up”. I then got on with a major insurance company. (Again, I had another family member that worked with that company in a different state). I was hired to work as an insurance adjuster.

I have been working as an adjuster for 12 years now. I’m in a profession where I can take care of myself and support a family. When I was in college – could I have told you this would be the profession I’d be in? No.

So, be open to any opportunity that presents itself and start developing and working your network. A company is not going to just show up at your door begging you to work for them…..you have to work hard and find that job.

Good Luck.

Mark asks…

Positions In Marketing?

Okay I’m currently working on my AA Degree in Business. But what I really want to get into is Marketing/Advertising. So far all I know about positions in Marketing is a Marketing Executive. Can anyone please tell me what are the positions in Marketing/Advertising starting from the bottom all the way to the top!!

barry0912 answers:

US Department of Labor, Occupational Outlook Handbook:
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
http://www.bls.gov/oco/ocos020.htm

Advertising managers. Advertising managers direct a firm’s or group’s advertising and promotional campaign. They can be found in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in companies that advertise heavily. They work with sales staff and others to generate ideas for the campaign, oversee a creative staff that develops the advertising, and work with the finance department to prepare a budget and cost estimates for the campaign.

Marketing managers. Marketing managers work with advertising and promotion managers to promote the firm’s or organization’s products and services. With the help of lower level managers, including product development managers and market research managers, marketing managers estimate the demand for products and services offered by the firm and its competitors and identify potential markets for the firm’s products. .

Promotions managers. Promotions managers direct promotions programs that combine advertising with purchasing incentives to increase sales. Often, the programs are executed through the use of direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or other special events.

Public relations managers. Public relations managers plan and direct public relations programs designed to create and maintain a favorable public image for the employer or client. For example, they might write press releases or sponsor corporate events to help maintain and improve the image and identity of the company or client.

In large organizations, public relations managers may supervise a staff of public relations specialists. (See the Handbook statement on public relations specialists.) They also work with advertising and marketing staffs to make sure that the advertising campaigns are compatible with the image the company or client is trying to portray. In addition, public relations managers may handle internal company communications, such as company newsletters, and may help financial managers produce company reports. They may assist company executives in drafting speeches, arranging interviews, and maintaining other forms of public contact; oversee company archives; and respond to requests for information. Some of these managers handle special events as well, such as the sponsorship of races, parties introducing new products, or other activities that the firm supports in order to gain public attention through the press without advertising directly.

Sales managers. Sales managers direct the distribution of the product or service to the customer. They assign sales territories, set sales goals, and establish training programs for the organization’s sales representatives. (See the Handbook statement on sales representatives, wholesale and manufacturing).

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Your Questions About Internet Marketing Strategies

Donald asks…

what is digital marketing strategy?

barry0912 answers:

Digital marketing is marketing that makes use of electronic devices such as computers, tablets, smartphones, cellphones, digital billboards, and game consoles to engage with consumers and other business partners. Internet Marketing is a major component of digital marketing.

Digital marketing is a marketing process which leads to the development of any organization or brand by using a variety of digital channels such as email, social networks etc.
Digital Marketing can be defined as promoting of brands or products and services using all forms of digital advertising. Digital marketing uses Television, Radio, Internet, mobile and any form of digital media to reach customers in a timely, relevant, personal and cost-effective manner.
Apart from using many of the techniques and practices contained within the category of Internet Marketing, digital marketing extends beyond this by including other channels that do not require the use of the Internet. Due to non-dependence on the Internet, the field of digital marketing includes a whole lot of elements such as mobile phones or cell phones, display / banner ads, sms /mms, digital outdoor, and many more.

Thomas asks…

Has anyone been able to find any internet marketing or sales techniques/strategies that have worked for them?

If so, please explain. Thank You in Advance!

barry0912 answers:

It depends highly on what you are trying to market. The best answer is to hire a professional. We have dedicated our life to marketing and how it works.

Why do you not grow your own food, make your own clothes, build your own car, or perform your own surgery? Because it is easier and cheaper in the long run to trust a professional to do it for you.

Same thing with marketing. You’ll put out a little cash now and reap big rewards later.

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Your Questions About Internet Marketing Services

Sandy asks…

Different internet service?

I have AT&T DSL internet service. I live in a household of three. Two with laptops, and me with my desktop and PS3. I am sick of this internet service!!! Every time even one person starts surfing the web, my computer starts running so slow!!! The internet starts going in and out of service at the most random times. And I usually have to wait until late night in the AM when everyone else is sleeping just to get a HALF decent connection. Whenever I want to play my PS3 I can’t because of the others are on their devices and it causes so much lag to the point where I eventually get signed out of the network and I can’t even connect back to the servers. I would LOVE to switch back to Comcast (even though the customer support sucks! it would definitely be worth it over my current service provider) but I live in an apartment building that is under contract with DirectTV (which also sucks) so there is no other possible way to get Comcast because we would need to have a cable connection by Comcast even if we didn’t want cable tv itself. So pretty much we can only get Comcast unless we move, which is out of the question! So are there any other internet service providers that do not need a cable connection that are faster and more reliable than AT&T??? Or can anyone please tell me what I can do to make my internet connection faster on my PS3 at least? Thanks in advance guys!
Also, my desktop and PS3 are on wired connections. And the two laptops are obviously wireless. See the problem here? lol

barry0912 answers:

DSL is usually the cheapest broadband option, albeit the slowest.

DSL – DSL (Digital Subscriber Line) is a form of broadband Internet that is transmitted over standard twisted pair copper telephone lines. DSL speeds range from 256 Kbps to 6 Mbps depending on distance from the telephone company and plan that you purchase. Http://en.wikipedia.org/wiki/Digital_Subscriber_Line

Standard DSL is rapidly being replaced by newer, faster technologies. DOCSIS 3.0 cable Internet has speeds up to a blazing 305 Mbps in certain areas. Fiber optic ADSL2+ and VDSL products are offered in excess of 100 Mbps.

Google and Time Warner even have 1 Gbps fiber being installed, that’s a whopping 1000 Mbps. Http://isp1.us/blog/time-warner-brings-1-gbps-fiber-links-to-new-york/

As far as wireless service go, There are some fast 4 G wireless services available. However you’ll not want wireless for your application for two reasons.

1.) Fair Usage Limits.

Most Internet providers impose limits on the amount of data you can download before they charge you overage fees or throttle your Internet speed to a crawl.

“Unlimited Internet” is a term often used to market Internet services.

Very seldom does it actually mean unlimited. What the providers do is add what is known as a “Fair Usage Policy” you’ll find it in the small print of the contracts. The effect is that you are either throttled to a crawl or charged extra for monthly bandwidth that exceeds the providers predetermined limit.

The worst are the cellular mobile broadband providers with under 5 GB per month, Satellite Internet is a close second with some providers throttling after 200 MB per day. Most cable and DSL providers allow 100-250 GB per month.

That being said, currently cable providers have the most liberal limits. However if you consistently download in excess of 250 GB per month you risk being canceled. Read this post for more info. Http://isp1.us/blog/comcast-usage-caps-ruining-families/

At&t DSL caps at 150 GB per month and I believe Comcast is 250 GB

2.) Latency (Ping Time)

Online gaming lag is usually caused by two things, latency and upload speed.

You can check these on a speed testing site. Http://speedtest.net

Latency is the delay (ping time) in milliseconds that it takes the signal to travel to the server and back. The lower the number the better, but you’ll definitely want a ping time of under 150 ms or you’ll have major problems.

Upload speed also plays a factor in updating your player position data to the gaming server. Slow upload speeds can cause your online game to lag. The faster the better, but at least 0.5 Mbps would be my minimum recommendation.

Another factor that comes into play is if you are using a wired (Ethernet) or wireless connection to your PC or gaming console.

Unfortunately any network without cables will have latency issues. This includes wireless mobile broadband and satellite systems, but also can be caused by wireless router connections.

By nature, interference in wireless systems causes problems with smooth, consistent speeds.

A lot will depend on what Internet providers are available in your specific area and what levels of service they offer in that location.

To compare your local competitors, go to a ISP comparison site that lets you input your address, http://isp1.us/find/ and compare the pricing and terms of the offers that are available in your area.

The physical address is needed because some services, particularly DSL, are very distance sensitive. For example you might be able to get a specific level of service while your next door neighbor can’t.

You’ll want to pick the fastest plan that fits your budget. In some areas this can be 300 Mbps+. But these high end broadband plans are expensive. You may find that something in the 5 to 50 Mbps range might satisfy your needs at a much lower cost.

Good Luck…

Linda asks…

what does internet marketing mean ?

i would like to know what internet marketing means and all that it involves. thanks for your insightful response

barry0912 answers:

Internet marketing is such a complex thing. It maximizes the internet for marketing of online and offline business.

Basically, Internet marketing is also known as web marketing, online marketing, or eMarketing. It all about marketing of products or services over the Internet.

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