Your Questions About Internet Marketing Strategies

Donna asks…

Marketing Timeline?

Could some of you internet business owners tell me how you started your business, your marketing timeline? What did you do first and then after you got started. Press release? Media? SEO work?

barry0912 answers:

Marketing is a continuous everyday work. You do everything simultaneously because there is no single way where you can get traffic so you need to make sure that every possible source of traffic is reached

My suggested timeline is:

BEFORE LAUNCHING THE WEBSITE

– Do an extensive keyword research analysis. SEOBook.com has a very good listing of free tools http://tools.seobook.com/ that you can use to research the keywords for your site including: keyword density, determining the keywords you want to target, who are your competitors for your targeted keywords.

– Start mapping out your link strategy. You need to start making a list of who should link to you and where you can request for links.

– Start thinking of how you can get the word out about your business. Do you plan on writing articles? Will you harness viral marketing? Be sure to equip your site with tools Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more – that’s additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html

– Beta test your site and start inviting people (if applicable). If you are planning a social networking site for example, you can do a soft-launch for your site and invite people you know or friends of your friends to try out the site. This way you can iron out the kinks before you do your full blast marketing

UPON LAUNCHING

– Make sure your on-page factors (e.g. Title, metatags, keyword densities) are right on-target

– Issue a press release announcing the launch of your new site. Press releases are also a way to get inbound one-way links to your website. Here are some places where you can submit your press release for free

http://www.prleap.com/sign_up.html
http://i-newswire.com/
http://www.24-7pressrelease.com/
http://www.pressbox.co.uk/cgi-bin/links/add.cgi
http://www.pr.com/press-releases
http://www.prfree.com/
http://www.clickpress.com/releases/index.shtml
http://www.theopenpress.com/
http://www.przoom.com/
http://www.prweb.com
http://www.newswiretoday.com/
http://www.free-press-release.com/

– Submit your site to the major search engines. If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com’s “Successful Site in 12 Months with Google Alone: 26 steps to 15k a day.” http://www.webmasterworld.com/forum3/2010.htm

SEO for Google http://www.powerhomebiz.com/052006/google.htm
SEO for Yahoo! Http://www.powerhomebiz.com/052006/yahoo.htm
SEO for MSN http://www.powerhomebiz.com/052006/msn.htm
Tying It Together: SEO For The Big Three http://www.powerhomebiz.com/052006/seo.htm

– Start submitting requests for links. You will find that some will not link to you because you have 0 pagerank because your site is new. But start submitting to DMOZ and other directories and build your pagerank

– Do offline marketing. Whether you are planning to print brochures or do direct marketing, now is also the time to do them

AFTER YOU LAUNCH

– Try to do marketing at least 1 hour every day – whether asking for reciprocal links, submitting articles or submitting your site to directories

– Keep abreast of what’s happening with the search engines.

– Do email marketing or send a newsletter on a regular basis

Robert asks…

Piano Store Marketing Strategy?

I have invested in a Piano Store recently and was wondering what would be the best means of communicating with my target customer i.e. younger parents with kids in the range 5-10.

Does anybody have any experience with creating a Marketing Plan or Strategy for a Piano Store?

If I was to tie-in with a Brand or product; what would be the best options?

Any suggestions please?

barry0912 answers:

Although it predates the record album as an entertainment source, I guess your business has not entirely vanished yet, but it certainly has to be marketed differently than 20 years ago, I assume the manufacturers touch on traditional family values, as well as the decorative value of a traditional instrument.

One potential method to reach a small number of local prospects may be with paid Facebook advertisements, their demographic targeting is quite powerful, you can have ads only appear for married women between 25 and 40 who live in cities in close proximity to your location, there may be an “interest” like piano playing you may be able to target as well, they show you the potential reach of members a given ad setting would have, you could have such ads send people to a free Facebook business page.
While on the subject of internet resources you for sure need to have (and probably already do) a free Google Places page, they may provide a generic listing automatically, but you need to claim it and improve the content with more lengthy text, photos an potentially even video.

Sorry I m not more in touch with how kids are introduced to e piano these days, perhaps you can be a sponsor of some school events for the publicity and music evangelist opportunities, there are some cities (where the weather is friendly) that have old pianos in public places setup by some non profits.

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Your Questions About Internet Marketing Services

Mary asks…

Is Internet Marketing/Advertising an expensive job?

I want to post bunch of ads and may be use services, tomorrow I will route all best firms who specialize in this, but I want know from experience, please help.

barry0912 answers:

Internet was teeming with offers, connected with Internet marketing and its types. Although, nobody could believe that it was possible to earn living without leaving home, the fact remained. Internet marketing provided people with numerous job opportunities, which could be used by people of all ages and social positions. It was a real rescue from the economic crisis and its negative consequences and people were glad to use it to keep their families. Internet marketing went down into the history as the most profitable job opportunity in the times of economic crisis.

Linda asks…

What is internet marketing in SEO?

Hi to all,
Can you please explain me about internet marketing in SEO

barry0912 answers:

Internet Marketing :- A concentrated marketing effort applied through the Internet. These include lead generation activities such as SEO and SEM, affiliate marketing, banner ads and emails. More importantly internet marketing also includes market analyses, benchmarking, performance measurement and customer relationship management.
Internet marketing, also referred to as i-marketing, web marketing, online marketing, or eMarketing, is the marketing of products or services over the Internet.

The importance of Internet marketing strategies has increased with the growth and importance of the Internet. Most established companies are vying online space today and seek to adopt web marketing strategies to increase traffic to their company’s homepage. Internet marketing helps add potential customers and the number of quality leads to your website as well. In fact, most organizations can adopt Internet marketing and advertising strategies to generate better business.

Internet marketing tools can be used to find the hotspot of your website — the place that gets the most traffic. These tools can also help ensure a top ranking for your site or software programs to repair broken links.

Another way to increase your revenue via Internet marketing is to use keyword suggestion tools. Keyword research is a very important aspect of an Internet marketing campaign. If a site is not targeting the right keywords, in all probability it is losing potential customers. Low rankings, as a result of bad keywords, could translate to low earnings as well. A better approach is to find out what the popular keywords related to your product or service and analyze the search volumes for them. Many keyword research tools can be found online.

Internet marketing can be enhanced by enriching one’s website. Great designs and content might better attract users to a particular website. Aesthetically please sites generally attract more visitors but so do functional sites. While a site should be visually pleasing and reach out to a broadly-defined demographic group, it should also be user-friendly.

Keeping an eye on the effectiveness of an Internet marketing strategy is also important. Internet marketing is not all about huge advertising costs and a successful website launch. The effectiveness of marketing tools will also have to be monitored to ensure that the approach continues to be fruitful. There are a number of site optimization and email marketing tools that are available today. Careful analysis and selection of internet marketing strategies will help ensure business success.

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Your Questions About Anonymous Text

Joseph asks…

How can I block anonymous text messages?

Me and my boyfriend and good friend are being harassed.

barry0912 answers:

You need to contact your phone service provider, Tina, and complain about those texts. They should inform you what you need to do to stop them.

Laura asks…

How do i send free anonymous text messages online?

I heard of a site called anontxt . com that used to do this but they no longer are avalible. Does anybody know of a site that will let me do this?

barry0912 answers:

You can visit this site it has lots of great information on free calls
http://voipsms.blogspot.com

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Your Questions About Internet Marketing

Lizzie asks…

Internet Marketing, What Is It? ?

How can I learn more about Internet Marketing and what it is?

barry0912 answers:

Internet Marketing is the same as Marketing Online over the internet.
Also known as eMarketing or Web Marketing.

It is the same as selling stuff over the internet, which means you need to have a website and know ways to promote it over the internet. This is where Internet Marketing comes into the picture.

The following link will be useful for your reading:

http://en.wikipedia.org/wiki/Online_marketing

Good luck on your quest.

Sandy asks…

what are advantages/dis advantages of internet marketing?

internet marketing not internet advertising

barry0912 answers:

ADVANTAGES:
Internet marketing, also known as SEO, is typically considered the most effective form of marketing, online or offline. That is because having Internet marketing performed correctly and ethically on one’s Website allows the site to reach the most online visitors, across the most states and countries, across many search engines, for numerous keyword terms.

Other advantages include: being able to build brand recognition, a site can achieve first page keyword rankings across search engines like Google, MSN, Yahoo and others, eliminating costly PPC programs if a site is optimized naturally/organically in engines, and a site owner can see a fast ROI (return on investment).

DISADVANTAGES:
Internet marketing, while usually a monthly ongoing maintenance fee, may still seem too expensive for businesses working out of their homes or small business trying to find an affordable way to market their websites online. In addition, once an Internet marketing or SEO professional completely stops maintaining your Internet marketing program for you (and you do not considerd yourself to be a qualified professional), the rankings a site owner worked so hard to achieve in the search engines eventually drop/fall in the results (nobody working on keeping them there anymore). Getting high keyword rankings and keeping them takes ongoing commitment and time, so when nobody is there anymore to continuously work on the rankings, they will fall. One last disadvantage I can think of is that sometimes Websites simply cannot be optimized at all or have Internet marketing performed, due to a number of reasons, such as the Website was designed/built in a way that search engines cannot find or recognize pages within the site in order to optimize it (frames, flash websites, dynamic HTML pages, etc).

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Your Questions About Internet Marketing Forum

Donald asks…

How Can i start my own profit business online and retail?

Trying to take advantage of an open market during this recession by investing little of five thousand dollars. Searching for a market to expand an idea for my own enterprise. I am wondering where should i look for it legally without being scam by fake ads? What other legal site offers you the best idea to run both online and retail? Also how to find ways to get product into your business?

barry0912 answers:

My husband is a member of an Internet marketing community called Wealthy Affiliate. It is like a school for internet marketers.
There are a lot of people in it that know what they are doing and everybody is trying to help each other. You can learn so much there. The forums, the support, the coaching, all the information they provide you with. You can find the right answers for most of your questions regarding starting an online business, advertising, etc. It is a great program.
Check it out if you want to… I guarantee you will not regret it: http://www.wealthyaffiliate.com?a_aid=jV6Ylqvy

Mary asks…

I would like to learn more about the stock market, can someone tell me where to start?

I am interested in the goings on of the stock market. I would like to know how to decipher everything and possibly do some informed investing on my own. Can someone show me where to begin learning about it?

barry0912 answers:

Standard investment advice is that you should invest in a diversified mix of stocks, bonds, and money market funds. If you are like most people you will invest part of your money aggressively in stocks, and part conservatively in money market funds and bond funds. Vanguard has an on-line questionnaire which will give you an idea of how to do “Asset Allocation,” determining how much to put in each type of fund.

You want to buy a diversified portfolio of stocks as individual stocks are too risky. Highly knowleadgable people can buy a properly balanced portfolio, but most folks have a difficult time balancing things on their own. They will misbalance their portfolio by buying all small stocks or all growth stocks, or some other misbalanced assortment of stocks. Back in 2000, Some people bought all internet stocks; they got burnt when they all crashed together. You have to diversify across industries. Unless you know what you are doing, it is best to buy mutual funds. I like Vanguard.com, other people like Fidelity, TIAA-CREF, and DFA. Buy no-load, low cost funds.

If your company offers a 401K plan at work, try to invest the most you can. The money grows tax free, and some companies will match your contribution. Investing in a mutual fund IRA is also a good idea. If you have children, you may want to consider a 529 plan or other college savings plan that grows tax free.

I like index funds. Because of their broad diversification, you are less likely to have a dramatic drop in value. They also have the lowest expenses. For stock funds, I would suggest putting ~70-80% of your money in the Vanguard Total Stock Market Index Fund. And ~20-30% in a foreign stock index fund. However, there are many different opinions out there on what the best mutual funds are. Read the links below and form your own opinion.

If you have high-interest debt, like credit cards, it is best to pay this off first before trying most of the investment ideas above. You should also have 3-6 months of salary saved up as an emergency fund in a bank or money market fund before trying more risky investments.

Believing advice you get on Yahoo answers can be risky, so read these websites for further information. If you find it too confusing, contact a professional financial advisor. They will charge you significant commissions, however.

Sources:
http://www.vanguard.com/VGApp/hnw/planningeducation
http://www.fool.com/school.htm
http://sec.gov/investor/pubs/assetallocation.htm
http://www.diehards.org/readsites.htm
http://finance.yahoo.com/education/begin_investing
http://finance.yahoo.com/funds/basics

Asset Allocation Calculators
(Determining how much to put in stocks and how much into bonds and money markets is a personal decision depending on your financial status. These Asset Allocation questionaires give you a rough idea how to do this. I like Vanguard best, but try some of the other sites as well.)
https://personal.vanguard.com/VGApp/hnw/FundsInvQuestionnaire?cbdInitTransUrl=https%3A//flagship.vanguard.com/VGApp/hnw/planningeducation/education
https://ais2.tiaa-cref.org/cgi-bin/WebObjects.exe/DTAssetAlcEval
http://www.ifa.com/SurveyNET/index.aspx

Web forum: http://www.diehards.org/
(Many investment web forums are overrun by scam artists. This one seems the most legitimate site.)

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