Your Questions About Internet Marketing

Donna asks…

what is the importance of marketing using internet?

give more information on the benefits of using internet and
the market strategy of using internet

barry0912 answers:

As the internet is becoming such a used environment, people are using more often to find products and services. Although it is not vital to have a web presence, this does depend on the nature of your business.

If you have a small cake shop, a web presence is hardly going to make, or break your business, but could make more people in your area become aware of your shop. This does not mean that a web presence could do no benefit, in fact, if you were really ambitious, you could end up selling your cakes to people all around the country, it all depends on how far you want to go with your enterprise.

If your business can benefit from being exposed on a broader base, then an internet presence can be of very real benefit. The imporatnt thing to remember, is that by having a web site, does not automatically mean your business will suddenly be inundated with prospective clients. Your site needs to have visibility and that is another whole process altogether.

Think of it as building a hotel. You build this wonderful place and then wonder why nobody stays there. Well if no one knows about it, no one will come there. You need to advertise it and put up signs. On the internet, the “putting up of signs” is similar to finding you site/pages in the search engines. This means that your site needs to have some work done on it, to make is “search engine friendly”. You can do this yourself, or you can hire an SEO (Search Engine Optimization) company.

But beware of those companies that promise you the world, take your money and give you no results.

As a good starting point, do a search on any of the search engines for similar business models to the one you have/propose. Use search terms that would answer the kind of question your business would be in a position to answer.

Look at the results and see how many other businesses have a web presence and how they go about listing their services, or describing their business.

Nancy asks…

Please explain about emarket & internet marketing?

what are the difficulties in it?

what are its advantages & disadvantages?

Is it easy & Valuable?
My sincere thanks to both of you who helped me with your answers. I would be glad if someone gives me the specific answers for the following questions
1.what are the difficulties in it?
2.what are its advantages & disadvantages?
3.Is it easy & Valuable?

barry0912 answers:

I think the major differences is emarket marketing is more confined to staying within its market types, where Interent marketing is allowing for a much broader approach for experimenting where the best marketing campaigns will result from. Thus if your selling a specific service as a emarket business, the only way you will sell it is if you research out the sector that will be allowing the use of this service. But now in Internet Marketing having service support to offer is more like the type for allowing to find out who is interested to needing service support, and than trying to find out more of why they need this service support to find out if it will be right for them before you want to commit to making larger marketing campaigns to finding the right customers.

But both would require experimental approaches for solving which out of two different approaches used at the same time will work best for attracting more interests for itself that would be helping the individual service, emarketing or Internet Marketing to help itself promote a more concentrated effort into the found better working half. You would continue doing this to learn more about the type of customers you are actually looking for and how they are publishing their specific interests. After getting to the point of knowing exactly who your customers are suppose to be, this will be easy enough to make it to find your real customer using just Internet searches. You will quickly be able to tell if a search result is self sufficient (not needing you) or is lacking in need of your service, either it be emarketing or Internet marketing service. This should become so simple to allow you to purchase simple lists with direct contact information to finish finding out if they really are needing something your ready to sell or not. (The experiment is based around this example, if emarketing, is color blue or green more effective for introductory phases of it services; If for Internet marketing, is this group going to comment more than this group type found on the Internet. Etc. Than break down the logic even more if possible. Go into the whys of why using green to introduce a product is better by itself by searching for all the difference green has, and see which of those gets noticed more quickly. Etc. Again.)

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Your Questions About Internet Marketing Blog

Helen asks…

internet marketing packages?

I tryin to find soem info out regarding internet marketing packages for my mother-in-laws Florist shop
At present she is using customer street, she is being bombarded by companies tryin to sell her websites and stuff and she knws nowt about them
What I would like to knw is are there and better companies than customer street and the company she is looking at is Freestart, I dont think they will give her the same sort of package has she has now

barry0912 answers:

Some of the ways you can advertise your business are:
1. Post an article about your business on related blogs and get free visitors and back links
2. Submitting to directories
3. Free classifieds
4. Forums

Send an email with more information about your business to e@culx.net for free help on finding new customers and increasing sales.

Lizzie asks…

Value investing/ stock market blogs?

Hi so my dad is interested in value investing, value investors and basically the stock market in general and has recently expressed a desire to communicate with others over the internet who are also interested in this. My question is where is the best place to do this, he just made a twitter account so he can talk to his favorite bloomburg radio host, but im afraid twitters to complicated for him ( were talking he still does two finger touch type, and can barely check his email without my help, but i have hope) and lacks much communication. So im thinking maybe tumblr, and he can follow blogs with similar interests as him, but looking for suggestions!!

barry0912 answers:

My opinion is that he subscribe to the Wall Street Journal, Bloomberg, Kiplinger, or any of the other financial reviews available online. The best thing he can do is become informed about the market, types of investment options, and the risk associated with each option. Investing decisions are very, very important, and the more information he has the better he’ll do.

If I can offer and advice it’d be the following: buy and hold. The stock market is too vulnerable to expect consistent, short-term gains. Think 5-10 years out, or more. Statistics show that the more one trades, the less likely that person is to beat the market’s average rate of return in the in the long term.

The economy’s still not very strong now, but if he’s committed to entering the market, beware! There is potential to make money, but there’s potential to lose a lot, too.

Step 1: Consistently check the following websites for relevant financial information, and become informed:

http://online.wsj.com/home-page
http://www.bloomberg.com/
http://www.kiplinger.com/

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Your Questions About Internet Marketing Blog

Ken asks…

Best blog site to use for a blog?

I want to start a blog but I’m not sure what blog site to use, I want to be able to blog for free, be able to post videos on my blog, and hopefully make some money, what blog site would best fit these standards? If my blog grows, would I make more money using this site? thanks

barry0912 answers:

Website and blog Promotion Internet Marketing – Top 10 Methods

So you want to find some solid marketing methods to promote your websiteor blog?Here are the top 10 methods that I find work well for my business.

Free Methods

1. Article Marketing
This is a very productive way to get free traffic to your website, you will need to write and article that is relevant to your website this should not be a sales pitch but need to provide readable and valuable content to the user so that when they click the link at the end of your article they are ready to buy from you. The article sites also benefit form showing up very well in the search engine results pages.

Some of the biggest article directory sites that you can submit too include, ezinearticles.com.
Goarticles.com and articlebase.com.
Some of the benefits of submitting articles to these sites are as follows:
• eZine Publishers Using Your Article In Their Newsletter
• Web Masters Using Your Article On Their Websites
• On Site Search Traffic Going To Your Article
• Search Engine Traffic To Your Article

2. Web 2.0 Sites

Once you have made an article you can also syndicate it across some of the free web 2.0 sites that also rank very well in the search engines, this can be a fantastic way to get more exposure. These sites include:

• squidoo.com
• hubpages.com
• wetpaint.com
• livejournal.com
• webnode.com
• blog.com
• webs.com
• blogspot.com

3. Social Bookmarking Sites

These are a good place to get traffic from as well as getting links to your web pages, you should submit your main web page, articles and web 2.0 sites to these. Here is a list of the top 20 social
bookmarking sites:

• twitter
• digg.com
• Yahoo! Buzz
• tweetmeme.com
• StumbleUpon.com
• reddit.com
• Technorati.com
• del.icio.us
• kaboodle.com
• mixx.com
• Propeller.com
• newsvine.com
• Fark.com
• Slashdot.org
• twine.com
• clipmarks.com
• dzone.com
• faves.com
• blinklist.com
• diigo.com

4. Press Releases
These are another good way to the word out the best one is PRWeb but this is expensive but don’t worry there are some free sites that you can publish your press releases too such as PR Leap and PRBlog.

5. Classified Ad Sites
There a loads of free classified ad sites springing up everywhere off the back of the sucssess that the biggest one Craigslist has had, Craigslist gets 20 Million visitors a month. The next biggest in this space is Backpage and Gumtree is the biggest one for the UK.

6. Forum Marketing
Quite often overlooked as a traffic generation method it can be very effective essentially if you have something valuable to contribute to the discussion already going on inside the forum. You include your marketing message and your URL in your forum signature this way every time you answer a question or reply to someone its automatically included and is not

read more at source

Carol asks…

Blog publishing?

is posting to my blog considered copyrighted? If I post a new idea or work of fiction, is it protected under cpyright rules?

barry0912 answers:

From my search of the web it seems that this is going to take a lobby group to enact. Here’s a link you can check out that speaks to the murkiness of it www.docuverse.com/blog/donpark/
2003/07/14/copyrights-and-blogs. And,
Thursday, October 27, 2005–Andis Kaulins [10/27/2005 02:28:00 AM] Copyrights, Blogs, News, Content Aggregation and RSS Feeds

RSS and Atom Feeds: Really Simple Syndication

RSS feeds are revolutionizing the way that information is being processed on the Internet. Even Google just started their own Google Reader for RSS feeds this month.

What is the legal status of RSS feeds under Internet Law and IP Law (“intellectual property” law), especially in view of the fact that many blogs and news media make their content available through their RSS feeds? We include ATOM feeds here under the general rubric of RSS feeds, i.e. As “Really Simple Syndication”. Indeed, the IEEE sees Atom as the “standard in syndication”, even though the term RSS is everywhere used.

Implied Licenses Granted by Placing Material Online?

Eric Goldman at the Technology & Marketing Law Blog discusses whether making RSS feeds publicly available thereby grants an implied license of use to RSS feed users, and if so, how such an implied license could be negated, if necessary. But see Fair Use Vs. Fared Use: The Impact of Automated Rights Management on Copyright’s Fair Use Doctrine by Tom W. Bell, 76 N. Carolina L. Rev. 557 (1998).

As Goldman writes:
“[I]f a blogger makes a feed of his/her blog available, what can others [legally] do with that content?”

Take a look at his analysis and see also Scobleizer for a panoply of opinions on this topic. The non-exclusive implied license granted by placing materials online is also discussed at When One Thing Leads to Another – Linking and Metatag Liability, by Barbara S. Murphy and Lynn S. Walker, Georgia State University College of Law, Law and the Internet, Professor Wiseman, Summer 2003 (see II.1 in that article).

The Legality of Data Harvesting (not to be confused with E-Discovery Harvesting)

One issue that faces RSS feeds is the practice of “data harvesting” for purposes of creating websites which then sell ads to make money. Martin Schwimmer at the Trademark Blog refers to a ClickZ article by Pamela Parker which refers to other instances of data harvesting such as the ad aggregator Oodle.com or the job aggregator Indeed.com.

There are data harvesting cases which have been decided and which clearly support the principle that data harvesting is legal under some circumstances. See the article Golf Scores v. Yacht Sales: Copyright Law and Data Extraction by Javad Heydary and By No Other (related USA Today, Nautical Solutions Marketing v. Boats.com). At the same time, there are also cases which clearly have found other kinds of data harvesting to be illegal, albeit not necessarily on copyright infringement grounds, e.g. Register.com, Inc. V. Verio, Inc., 126 F. Supp. 2d 238 (S.D.N.Y. 2000), aff’ d, 356 F.3d 393 (2d Cir. 2004). See Phillips Nizer for an abstract of that case and the Boston University School of Law, Journal of Science and Technology Law, Legal Update by James J. Tracy for a contract view of browsewrap agreements.

Terms of Use for RSS Feeds

The terms of use for RSS feeds published by mainstream publishers such as the New York Times clearly claim a full copyright to content syndicated by RSS feeds. These terms of use strictly exclude commercial use such as commercial data harvesting.

The New York Times offers over 30 free RSS feeds, albeit under the following terms and conditions:

“We encourage the use of NYTimes.com RSS feeds for personal use in a news reader or as part of a non-commercial Web site or blog. We require proper format and attribution whenever New York Times content is posted on your Web site, and we reserve the right to require that you cease distributing NYTimes.com content. Please read the Terms and Conditions for complete instructions.

NYTimes.com also offers a free headline feed for displaying headlines on personal or professional Web sites, for non-commercial purposes. For more information and instructions, see Add New York Times Headlines to Your Site.”

Use of Headlines Written by Other Sources

With regard to the use of headlines, the Japanese Intellectual Property High Court recently decided that it was copyright infringement for a commercial online enterprise – without asking for permission – to use newspaper headlines on its website from Japan’s largest daily newspaper. We do not doubt that courts in other countries would make similar holdings.

Fair Use of RSS Feeds and Attribution

The free use which the New York Times offers is essentially an expanded “fair use”, i.e. Use of news on a “non-commercial Web site or blog”. This is essentially similar to the “Creative Commons” license found at the bottom of the LawPundit blog pages, where use of LawPundit material – with proper attribution – is permitted for non-commercial purposes. The NY Times also requires proper attribution of their materials, although attribution has an unclear status in copyright law as far as “fair use” of copyrighted materials is concerned.

As written by Mark A. Lemley, Rights of Attribution and Integrity in Online Communications, 1995 J. ONLINE L. , art. 2, par. 20:

“Both of these cases [Waldman Publishing Corp. V. Landoll Inc. And Robinson v. Random House Inc)] suggest that a right of attribution does in fact exist in United States law, at least in circumstances where the failure to attribute has a commercial effect. If you copy material without identifying it as copied, that fact may hurt you in a copyright infringement suit. Even if you cannot be sued for copyright infringement, your failure to attribute copied material may be actionable under the Lanham Act if it confuses consumers as to the source of the copied material. Taken together, these cases suggest that the worst cases of nonattribution will be taken care of by the existing law.”

Attribution not required for Works in the Public Domain

The rule is different for works in the public domain, where attribution is not required. This was decided in Dastar Corp. V. Twentieth Century Fox Film Corp., 539 U.S. 23 (2003). See Stacey L. Garrett, No need to Search the Nile: The Supreme Court Clarifies the Use of Public Domain Works in Dastar v. Twentieth Century Fox, Journal of Law, Technology & Policy (Univ. Of Illinois), Fall, 2003.

Where is the Line between Commercial and Non-Commercial Use?

The line between a non-commercial or commercial website or blog is not clear. In Harper & Row v. Nation Enterprises, 471 U.S. 539 (1985) , the US Supreme Court found:

“The fact that a publication was commercial as opposed to nonprofit is a separate factor that tends to weigh against a finding of fair use. “[E]very commercial use of copyrighted material is presumptively an unfair exploitation of the monopoly privilege that belongs to the owner of the copyright.” Sony Corp. Of America v. Universal City Studios, Inc., 464 U.S., at 451 . In arguing that the purpose of news reporting is not purely commercial, The Nation misses the point entirely. The crux of the profit/nonprofit distinction is not whether the sole motive of the use is monetary gain but whether the user stands to profit from exploitation of the copyrighted material without paying the customary price. See Roy Export Co. Establishment v. Columbia Broadcasting System, Inc., 503 F. Supp., at 1144; 3 Nimmer 13.05[A]1., at 13-71, n. 25.3.”

Many websites and blogs place advertising on their online pages to help pay for costs, e.g. Of webspace, etc. And are not really “commercial” undertakings as such, nor are they generally viewed to be “commercial” in nature. Where will the courts draw the line?

What happens, for example, when an otherwise “non-commercial” website or blog is so successful that its commercial ads begin to reap actual profits for the website or for the blogger? Once that happens, such websites or blogs surely become “commercial” in nature, which makes it much more difficult, but not impossible, to invoke the “fair use” exception to the copyright laws.

But even if no profit is being made, could a site harvesting RSS feeds use RSS feed material to promulgate e.g. Pornographic advertising on a website in the hope of gain? The answer here must surely be “no”, and evidence of purpose, rather than profit, ought to be sufficient.

Clear Terms of Use are Important

In any case, put into different words, RSS feeds “belong” as such to the originator of the RSS feed. Fair use can be made of these feeds, but not commercial use. The solution for the “grey cases” may be in part that RSS feed originators clearly declare the permissible uses of their materials on the website pages. The New York Times terms of use listed here provide a good model to start. Of course, no copyright holder can prohibit lawful fair use, even if such fair use were to be expressly denied by the copyright owner. There will be friction in this grey area.

What about RSS Feed Catalogues?

The most interesting legal question in this connection is whether the use of RSS feeds for legitimate “cataloging purposes” by a commercial enterprise, such as Technorati or Google BlogSearch, is fair use. We think it is in principle, because we find it to be a permissible “transformative use” as in the Arriba case. However, we do not know what the courts will decide in this regard.

Technorati Tags:

IP, intellectual property, law, James J. Tracy, RSS feeds, LawPundit, copyrights, Javad Heydary, NY Times, ATOM feeds, Mark A. Lemley, copyright law, Google Reader, legal, IP law, syndication, implied license, linking, metatags, data harvesting, copyright infringement, browsewrap agreements, attribution, public domain, data extraction, feed catalogs, fair use, Kaulins, Arriba, Tom W. Bell, Technorati, North Carolina Law Review, Stacey L. Garrett, blog search.

Www.lawpundit.com/
blog/2005/10/
copyrights-blogs-news-
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Permalink : Andis Kaulins : 10/27/2005 02:28:00 AM

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Your Questions About Internet Marketing

Thomas asks…

What colleges offers internet marketing?

i need to know that what colleges offers the internet marketing

barry0912 answers:

Colleges offer “marketing” courses and taking those courses would definitely give you an edge when you get into internet marketing.

Have you heard of Wealthy Affiliate? They are an Internet Marketing University that teaches you to become an internet (affiliate) marketer.

If you’re new to internet marketing and are just checking things out for the first time, Wealthy Affiliate (WA) is a great resource for you! Here you’ll find an extensive library of solid, useful information, courses, videos and tutorials that will give you a good foundation from which to start and build your own internet (affiliate) marketing business.

WA is famous for its FORUM COMMUNITY, members from all over the world are there to help you so that you are never alone.

So check it out and I hope that helps.

Stephen Willie (WA I.D. Mywa32)

Robert asks…

How does Internet marketing differ from traditional marketing?

barry0912 answers:

Contrary to popular belief, internet marketing does not differ too much from traditional marketing.

The internet affords us a faster and more convenient way to reach our target audience. It also expands our target audience to include those globally, where traditional marketing would be focussed more on local targets. Those points would make up the main differences.

One of the very exciting things about internet marketing is that it opens the floodgates for the everyday man or woman in the street to participate in an arena where they can own their own business, for minimal outlay and small ongoing costs.

When you cut through all the hype and clutter online, its very easy to see that the traditional marketing systems, focuses and requirements are still there. Its just that many enterprising folks have found a way to make things easier and faster, via the internet.

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